Sunday's NFC Wildcard battle between the Seattle Seahawks and the Washington Redskins scored big on FOX, posting an impressive 21.5/36 fast national rating/share with 38.1 million viewers according to Nielsen Media Research.
The rating for Sunday's competitive contest was up +24% over last year's 17.3/36 (27.7 million viewers) for Falcons/Giants on FOX. It marks FOX's third best national rating for the NFC Wildcard game and is the network's second most-watched NFC Wildcard game ever, with only 2011's Green Bay Packers vs. Philadelphia Eagles game (39.3 million viewers) garnering more. Sunday's Seahawks/Redskins broadcast also notched the most-watched television program to air on any network since NBC's Olympic coverage on 7/31/12 which included the US Women's Gymnastics team capturing gold and Men's 4 x 200 freestyle relay swimming finals.
Year-to-year increases among the key male and adult demographics were even more striking, with Sunday's game up +38% among Men 18-34 (14.4 vs. 10.4), +36% among Men 18-49 (17.7 vs. 13.0), +43% among Adults 18-34 (11.0 vs. 7.7), and +41% among Adults 18-49 (13.4 vs. 9.5).Videos