NBC Sports Group's SUNDAY NIGHT FOOTBALL bus returns this season to travel the country visiting the host cities of all 17 SUNDAY NIGHT FOOTBALL games, the NFL kickoff game in Seattle, and NBC's Wild Card and Divisional Playoff games. The SNF bus will also be on-site all week leading up to the crowning of the SUPER BOWL XLIX champion in Arizona on Sunday, February 1, 2015.
THE SUNDAY NIGHT FOOTBALL BUS BY THE NUMBERS
SOCIAL MEDIA
The SUNDAY NIGHT FOOTBALL bus will also incorporate social media both inside and out. SNF's Facebook, Twitter and Instagram accounts along with the #SNF hashtag will be displayed on the exterior.
Fans can digitally follow the SUNDAY NIGHT FOOTBALL bus at NBCSports.com/FollowSNF. The site will include an interactive map of where the bus has been, and where it's traveling next, allowing fans to take a virtual #SNFRoadTrip, beginning with NFL Kickoff on Sept. 4, all the way to the ultimate Sunday night of them all, SUPER BOWL XLIX #SB49. In addition, fans can also participate in a tweet CONTEST to show their team pride and see who's leading each week.
A dedicated producer will be collecting photos and creating videos of the bus' travels and the cast of characters it encounters along the way. Life on the road with the SUNDAY NIGHT FOOTBALL bus will be featured on Facebook, Twitter and Instagram, as well as aggregated on NBCSports.com/FollowSNF using #SNFRoadTrip.
SNF NO. 1 PRIMETIME PROGRAM ON TELEVISION FOR 3 YEARS RUNNING: For the third consecutive September-May television season, NBC's SUNDAY NIGHT FOOTBALL finished as the No. 1 show in PRIMETIME in household rating, viewership and the coveted Adult 18-49 demographic, based on live plus same day data from The Nielsen Company (September-May). This marks the only three times on record that a sports series has been the highest-rated and most-watched show of the PRIMETIME TV season. For the 2013-2014 PRIMETIME television season,Sunday Night Football ranked as the highest-rated (12.8), most-watched show (21.7 million, viewers 2+), and the No. 1 broadcast program across the key demographics of Adults 18-49, 18-34, 25-54 as well as Men 18-49, 18-34 and 25-54 and Women 18-34 and 18-49.
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