STAR India Launches Four Most Popular Networks With Time Warner Cable

Time Warner Cable today announced the launch of the new Hindi STAR Pass package including all 4 of STAR TV's popular channels - STAR India PLUS, Life OK, STAR India GOLD, and ABP News. The new Hindi STAR Pass package will be available for $19.99 per month in addition to a Time Warner Cable subscription.

Time Warner Cable subscribers will have access to all of STAR TV's top Hindi channels including STAR India PLUS, officially India and U.K.'s #1 General Entertainment Channel*, which is completely subtitled in English for intergenerational viewing. Subscribers to the Hindi STAR Pass package will enjoy entertaining soaps, dramas, reality and talk shows, including the immensely popular Diya Aur Baati Hum, Yeh Rishta Kya Kehlata Hai and Master Chef. Complete programming information is available at http://www.us.startv.com.

The STAR TV networks will be available on The Following channel numbers throughout the North and South Carolina, New England and Central and Upstate New York service area for Time Warner Cable:

• STAR India PLUS brings customers Hindi-language dramas series, reality shows, Bollywood Movie premieres and Special Events.

Ch. 894 (Carolinas), Ch. 991 (Albany, NY), Ch. 695 (Binghamton, NY), Ch. 1553 (Syracuse, NY), Ch. 1275 (Rochester & Buffalo, NY & New England)

• STAR India GOLD offers contemporary and classic Hindi-language movies.

Ch. 891 (Carolinas), Ch. 988 (Albany, NY), Ch. 692 (Binghamton, NY), Ch. 1550 (Syracuse, NY), Ch. 1272 (Rochester & Buffalo, NY & New England)

• Life OK provides wholesome entertainment for the entire family with drama and mythological series, comedies and real life stories.

Ch. 893 (Carolinas), Ch. 990 (Albany, NY), Ch. 694 (Binghamton, NY), Ch. 1552 (Syracuse, NY), Ch. 1274 (Rochester & Buffalo, NY & New England)

• ABP News is India's leading 24/7 Hindi news channel.

Ch. 892 (Carolinas), Ch. 989 (Albany, NY), Ch. 693 (Binghamton, NY), Ch. 1551 (Syracuse, NY), Ch. 1273 (Rochester & Buffalo, NY & New England)

"This launch will enable us to reach a broader audience and move us closer to our objective of ensuring that Star Network channels are available to all South Asians in the US," said Rajan Singh, EVP of International Business for STAR TV. "This will complement and enhance the array of Hindi-language channels being offered on Time Warner Cable in the Carolinas and Northeast."

For more information on the availability of the STAR India PLUS, Life OK, STAR India Gold and ABP News on Time Warner Cable, please visit http://www.timewarnercable.com.

About STAR

STAR India, the leading Media and Entertainment conglomerate, has the highest reach amongst the country's broadcasters, beaming to over 400 million people, every week across India and over 65 countries across the globe. Its portfolio includes 33 channels in eight languages, including STAR Plus, Life OK, STAR Gold, Channel [V], STAR Jalsha, STAR Pravah, STAR World, STAR Movies, STAR Utsav; along with the joint venture channels Asianet, Asianet Plus, Vijay TV, Suvarna, ABP News, ESPN and STAR Sports. STAR India also manages a portfolio of business ventures including DTH operator Tata Sky, Content Aggregator MediaPro, News Channel operator MCCS, Film Production and Distribution Business FOX STAR Studios India and STAR CJ Home Shopping. News Corp Star US LLC is one of the largest distribution networks and a leading choice for South Asian channels available in Hindi in the U.S. The channel portfolio in the U.S. includes STAR India PLUS, STAR India GOLD, Life OK and ABP News available through both satellite and cable platforms.

News Corp Star US LLC is a wholly owned subsidiary of News Corporation. Visit http://www.us.startv.com for more information.

About TIME WARNER CABLE

Time Warner Cable Inc. is among the largest providers of video, high-speed data and voice services in the United States, connecting more than 15 million customers to entertainment, information and each other. Time Warner Cable Business Class offers data, video and voice services to businesses of all sizes, cell tower backhaul services to wireless carriers and, through its NaviSite subsidiary, managed and outsourced information technology solutions and cloud services. Time Warner Cable Media, the advertising arm of Time Warner Cable, offers national, regional and local companies innovative advertising solutions. More information about the services of Time Warner Cable is available at http://www.timewarnercable.com, http://www.twcbc.com, http://www.navisite.com, and http://www.twcmedia.com

*source: TAM/BARB

To post a comment, you must register and login.