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SLEEPY HOLLOW Up in Second Week with L+7

By: Oct. 13, 2013
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Here's a quick snapshot of key FOX L7 highlights during Premiere Week.

· Week 2 of Sleepy Hollow posted the largest Live + 7 percentage gain (+71%) of ANY show during Premiere Week.

· SLEEPY's L7 gains propelled it up five places in the program rankings for premiere week

· In fact, it significantly closed the gap with NBC's Blacklist premiere: In Live + Same Day, Blacklist rated seven tenths of a ratings point ahead of SLEEPY HOLLOW... but in Live +7 day, SLEEPY Week 2 is now within two tenths of The Blacklist premiere (5.3 vs 5.5).

· Brooklyn Nine-Nine saw a much bigger L7 % increase in Week 2 (+56% vs +31% in Week 1), rising from a 1.8/5 to a 2.8/8 in Adults 18-49.

· New Girl Week 2 jumped +62% in the L7s (from a 2.1 to a 3.4) and moved up THIRTEEN places in the Premiere Week program rankings.

· The Glee Season 5 premiere rose +60% (from a 2.0 to a 3.2) and moved up TWELVE places in the Premiere Week program grankings.

· The premiere of MasterChef Junior grew +56% (from a 1.6 to 2.5), putting it only ONE TENTH behind Shark Tank!

· DADS also saw a significantly larger L7 % increase in Week 2 (+40% vs +27%)



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