NBC has finished #2 among the Big 4 networks in primetime ratings for the week of March 11-17 in adults 18-49 and also ranked #2 or tied for #2 in adults 25-54, adults 18-49 and all key adult-female demograpics, according to "live plus same day" viewership figures from Nielsen Media Research.
Monday's "The Voice" ranked #3 for the week among primetime shows on ABC, CBS, NBC or Fox, Tuesday's "This Is Us" ranked #4, Tuesday's "Ellen's Game of Games" tied for #9, Tuesday's "New Amsterdam" tied for #17 and Monday's "The Enemy Within" and Thursday's "Superstore" tied for #20.
Season to date, NBC ranks #1 in adults 18-49 and is #1 or tied for #1 among ABC, CBS, NBC and FOX in adults 25-54 and all key adult-female demographics. In total viewers, excluding sports, NBC is running within 1.370 million persons of #1 CBS, NBC's closest position to #1 in total viewers at this point in the season, excluding sports, in 16 years, since trailing by 763,000 persons at this time in 2002-03.
Weekly ratings are "live plus same day" figures from Nielsen Media Research unless otherwise noted. Season-to-date ratings are averages of "live plus seven day" data except for the two most recent weeks, which are "live plus same day."
Week 25 Averages
Adult 18-49 Rating, "live plus same day," March 11-17
ABC...1.1
NBC...0.8
CBS...0.7
Fox...0.7
CW...0.3
Total Viewers
CBS...6.0 million
ABC...5.1 million
NBC...4.5 million
Fox...2.7 million
CW...0.9 million
Season-to-Date Averages
Adult 18-49 Rating, "Most Current"
NBC...1.8
Fox...1.7
CBS...1.6
ABC...1.3
CW...0.4
Total Viewers
CBS...9.2 million
NBC...7.7 million
Fox...6.0 million
ABC...5.6 million
CW...1.3 million
NBC highlights for the week of March 11-17:
Monday
NBC won Monday night among the Big 4 in adults 25-54 and total viewers.
"The Voice" (2.0 rating in 18-49, 10.5 million viewers overall from 8-10 p.m. ET) ranked as the #1 show of the night in total viewers and adults 25-54, winning the time period by a margin of +2.4 million persons or a +29% margin in total viewers over the final Monday telecast of the current "Bachelor" cycle (10.5 million vs. 8.1 million). THE MARCH 11 "Voice" was up +5% versus the third Monday telecast of the prior cycle in 18-49 (2.0 vs. 1.9 on Oct. 8, 2018) and up +10% in total viewers (10.535 million vs. 9.557 million).
"Live Plus 35 Day Plus Digital" Ratings: Monday's "The Voice" has grown by +59% in 18-49 rating going from L+SD to L+35+Digital (from a 1.75 to a 2.79).
"The Enemy Within" (0.9 rating in 18-49, 5.1 million viewers overall from 10-11 p.m. ET) maintained 100% week to week in 18-49 (0.9 vs. 0.9) and retains 95% in total viewers (5.1 million vs. 5.3 million), and improved by +10% on NBC's Monday 10-11 p.m. timeslot average last season in total viewers (5.1 million vs. 4.6 million).
Tuesday
"Ellen's Game of Games" (1.2 rating in 18-49, 5.3 million viewers overall from 8-9 p.m. ET) ranked as the #3 show of the night in adults 18-49 behind only ABC's "Bachelor" finale and "This Is Us," ranking #2 or tied for #2 in the timeslot in adults, men and women 18-49 and adults, men and women 18-34, behind "Bachelor." "Games" grew from half-hour to half-hour in every key measure. L+35+Digital: "Game of Games" is growing by +53% in 18-49 rating going from L+SD to L+35+Digital (from a 1.53 to a 2.34).
"This Is Us" (1.8 rating in 18-49, 7.5 million viewers overall from 9-10:01 p.m. ET) grew +6% week to week in 18-49 (1.8 vs. 1.7) to equal the show's best 18-49 rating since Jan. 22 (2.0), despite this week's special competition from the "Bachelor" finale. "Us" tied for #1 in the timeslot in adults 25-54. L+7: "This Is Us" is increasing by +86% in 18-49 rating (from a 2.11 to a 3.92) and +5.5 million viewers overall (8.5 million to 14.0 million) going from L+SD to L+7. The gain of +1.81 rating points in 18-49 is the #1 strongest average L+7 lift on television this season and the increase of +5.508 million viewers is television's #3 biggest L+7 gain. L+35+Digital: "This Is Us" has grown by +237% in 18-49 rating going from L+SD to L+35+Digital (from a 2.11 to a 7.12).
"New Amsterdam" (1.0 rating in 18-49, 6.1 million viewers overall from 10:01-11 p.m. ET) took the timeslot in adults 18-49 and adults 25-54, winning in 18-49 by a +25% margin (1.0 vs. 0.8 for ABC's premiere of "Videos After Dark"). "New Amsterdam" generated the show's most-watched episode since its fall finale (6.260 million on Nov. 27, 2018), while in adults 18-49, maintained a steady 1.0 rating for a seventh consecutive telecast. L+7: "New Amsterdam" has grown by +104% in 18-49 rating (from a 1.21 to a 2.47) and +5.3 million viewers overall (6.3 million to 11.6 million) going from L+SD to L+7. The gain of +5.337 million viewers is the #4 biggest L+7 lift on television so far this season.L+35+Digital: "New Amsterdam" has grown by +238% in the 18-49 demo going from L+SD to L+35+Digital (from a 1.21 to a 4.09).
Wednesday
NBC's encore lineup ranked #2 for the night in total viewers.
A rebroadcast of "Chicago Med" (0.6 rating in 18-49, 4.6 million viewers overall from 8-9 p.m. ET) retained 100% of the prior week's encore rating in 18-49 (0.6 vs. 0.6) and finished #2 in the hour in total viewers verss all original competition on the Big 4 networks.
An encore telecast of "Chicago Fire" (0.6 rating in 18-49, 4.2 million viewers overall from 9-10 p.m. ET) won the time period in total viewers versus all original competition on the Big 4 networks.
An encore "Chicago P.D." (0.6 rating in 18-49, 3.8 million viewers overall from 10-11 p.m. ET) tied for #1 in the timeslot in 18-49 among ABC, CBS and NBC versus original competition on those networks.
Thursday
"Superstore" (0.9 rating in 18-49, 3.3 million viewers overall from 8-8:30 p.m. ET) equalled the show's season high in 18-49 and matched it high since March 22, 2018 (1.1). "Superstore" increased by +13% week to week in 18-49 (0.9 vs. 0.8) and by +6% in total viewers (3.259 million vs. 3.070 million). L+35+Digital: "Superstore" generates +44% of its L+35+digital 18-49 rating from nonlinear sources, the #2 biggest percentage on the NBC schedule, behind only "Brooklyn Nine-Nine."
"A.P. Bio" (0.5 rating in 18-49, 2.0 million viewers overall from 8:30-9 p.m. ET) maintained 100% of the previous week's season premiere in 18-49 (0.5 vs. 0.5) and grew +4% in total viewers (2.0 million vs. 1.9 million). Digital: "A.P. Bio" was one of NBC's top digital performers last season, drawing more than one-third (36%) of its total L+35 rating from digital sources, the #1 highest percentage on the NBC primetime schedule last season.
"Brooklyn Nine-Nine" (0.6 rating in 18-49, 2.1 million viewers overall from 9-9:30 p.m. ET) retained 100% week to week in 18-49 (0.6 vs. 0.6) and was up +3% in total viewers (2.053 million vs. 1.987 million). In the timeslot, "Brooklyn Nine-Nine" ranked #2 or tied for #2 in the timeslot among the Big 4 networks in adults, men and women 18-34. L+35+Digital: "B99" derives +55% of its L+35+digital 18-49 rating from nonlinear sources, the #1 biggest percentage on the NBC schedule.
"Will & Grace" (0.6 rating in 18-49, 2.5 million viewers overall from 9:30-10 p.m. ET) built on the show's lead-in in total viewers and maintained 100% in adults 18-49 and adults 25-54. L+35+Digital: "Will & Grace" has increased by +222% in the 18-49 demo going from L+SD to L+35+Digital (from a 0.77 to a 2.48).
"Law & Order: SVU" (0.7 rating in 18-49, 4.1 million viewers overall from 10-11 p.m. ET) ranked #1 in the timeslot among the ABC-CBS-NBC dramas in adults 18-49, adults 25-54 and total viewers and was #1 or tied for #1 among those dramas in every other key measure. "SVU" was up +3% versus the show's prior original of three weeks earlier in total viewers (4.1 million vs. 4.0 million on Feb. 21). L+35+Digital: "SVU" is growing by +260% in 18-49 rating going from L+SD to L+35+Digital (from a 0.90 to a 3.24).
Friday
"Blindspot" (0.5 rating in 18-49, 2.6 million viewers overall from 8-9 p.m. ET) retained 100% week to week in 18-49 (0.5 vs. 0.5).
"The Blacklist" (0.5 rating in 18-49, 3.4 million viewers overall from 9-10 p.m. ET) maintained 100% week to week in 18-49 (0.5 vs. 0.5). VersusNBC's season average in the Friday, 9-10 p.m. timeslot prior to "Blacklist," THE MARCH 15 telecast was up +24% in total viewers (3.4 million vs. 2.7 million). L+35+Digital: "Blacklist" is increasing by +189% in 18-49 rating going from L+SD to L+35+Digital (from a 0.57 to a 1.65).
"Dateline NBC" (0.5 rating in 18-49, 0.7 in adults 25-54, 2.8 million viewers overall from 10-11 p.m. ET) maintained or increased its rating from half-hour to half-hour in every key measure, despite the 10 p.m. hour.
Videos