NBC Nightly News with Lester Holt is the #1-most watched newscast in the key A25-54 and A18-49 demos for the week of September 2, 2019 and season to date, according to Nielsen Media Research.
Nightly News averages 1.669 million viewers in A25-54, the demo most valued by advertisers, topping ABC by +76,000 (+5%) and CBS by +560,000 (+50%), and is up +3% over the prior week. Among the younger A18-49 demo, Nightly News posts an increase of +3% over last year and +11% vs. the previous week, and garners 1.184 million viewers, ahead of ABC by +69,000 (+6%) and CBS by +416,000 (+54%).
Nightly News is also winning the current 2018-2019 season, leading both ABC and CBS in A25-54 for the 12th straight season and A18-49 for the 23rd consecutive season.
This past week, Lester Holt led the network-wide series "Justice for All," looking at criminal justice reform and mass incarceration in America. Holt reported for Nightly News on why people falsely confess to crimes and spoke with survivors of violent crimes who want to be heard. The coverage last week culminated in a special Dateline on Holt's two nights embedded inside Angola, America's largest maximum security prison, as well as the first-ever televised town hall from a maximum security prison, Sing Sing Correctional Facility.
Week of 9/2/2019:
Nightly News ranks #1 among A25-54 and A18-49 viewers
Program | P25-54 Imps |
P18-49 Imps |
P2+ Imps |
NBC NIGHTLY NEWS | 1.669 | 1.184 | 7.578 |
CBS EVENING NEWS | 1.109 | 0.768 | 5.410 |
ABC WORLD NEWS TONIGHT | 1.593 | 1.115 | 8.384 |
NOTE: Nightly News was rated based on a 3-day week (T, W, F) while ABC and CBS were rated based on a 4-day week (T-F). All programs were coded special on Monday for Labor day and Nightly News was retitled on Thursday due to NFL Coverage. Nightly News ratings are comprised of telecasts with regular titling and include overnight airings on owned stations.
2018-19 Season to Date:
Nightly News is the #1 evening newscast this season in A25-54 and A18-49
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