Airing from 9:00-11:00 p.m. on Friday night, ABC's "20/20" scored its 14th week in a row as Friday's No. 1 newsmagazine (leading on each telecast in its new 2-hour format), beating NBC's "Dateline" (10:00-11:00 p.m.) in Total Viewers (+22% - 3.9 million vs. 3.2 million), Adults 18-49 (+40% - 0.7/3 vs. 0.5/3) and Adults 25-54 (+38% - 1.1/4 vs. 0.8/3). In fact, "20/20" attracted a larger audience than "Dateline" for their 13th straight matchup on the night, maintaining its longest winning streak over the NBC newsmagazine in 10 years - since a streak in January-April 2009 (1/2-4/10/09).
Season to date, "20/20" is up from the same point last year with Total Viewers (+25% - 5.0 million vs. 4.0 million), Adults 18-49 (+13% - 0.9/4 vs. 0.8/3) and Adults 25-54 (+18% - 1.3/5 vs. 1.1/4), standing as Friday's No. 1 newsmagazine in all three measures.
In addition, "20/20" leads "Dateline-Fri" in all key target demos: Total Viewers (+9% - 5.0 million vs. 4.6 million), Adults 18-49 (+13% - 0.9/4 vs. 0.8/4) and Adults 25-54 (+8% - 1.3/5 vs. 1.2/5), leading the NBC newsmagazine in Total Viewers for the first time at this point of the season in 3 years and in Adults 18-49 and Adults 25-54 in 5 years - since the 2015-2016 and the 2013-2014 seasons, respectively.
The special on the complex mystery behind THE ATTACK of Inna Budnytska is part of "20/20" two-hour documentary programming. The original eight-week two-hour programming lineup has been extended to 15 weeks and will run through April 12. Since the two-hour documentaries premiered on Jan. 4, "20/20" has been Friday's No. 1 newsmagazine each week in all key demos: Total Viewers, Adults 18-49 and Adults 25-54.
Source: The Nielsen Company, National Live + Same Day Program Ratings for 3/29/19. Season to date: Most Current: 2018-2019 Season (9/24/18 - 4/7/19) and 2017-2018 Season (9/25/17 - 4/8/18). Live+7/Most Current - 1Q19: 12/31/18 - 3/31/19, 1Q18: 1/1/18 - 4/1/18, 4Q18: 9/24 - 12/30/18. Averages based on regular telecasts.
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