Quibi Will Shut Down
Quibi required almost 2 billion dollars in start-up money.
By: Sarah Jae Leiber Oct. 22, 2020
The short-form streaming service Quibi will shut down, according to official reports from creators Jeffrey Katzenberg and Meg Whitman.
According to Deadline, Quibi required almost 2 billion dollars in start-up money.
the mobile streaming service launched amid great fanfare and nearly $2 billion in start-up capital by Jeffrey Katzenberg and Meg Whitman, is officially shutting down.
Katzenberg and Whitman wrote, "Quibi was a big idea and there was no one who wanted to make a success of it more than we did. Our failure was not for lack of trying; we've considered and exhausted every option available to us."
The platform launched in April.
"Quibi was founded to create the next generation of storytelling," Katzenberg said in a press release. "We have assembled a world-class creative and engineering team that has created an original platform fueled by groundbreaking technology and IP, enabling consumers to view premium content in a whole new way. The world has changed dramatically since Quibi launched and our standalone business model is no longer viable. I am deeply grateful to our employees, investors, talent, studio partners and advertisers for their partnership in bringing Quibi to millions of mobile devices."
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