Oxygen introduces the world to Jersey's first family of fashion Tuesday, June 1 at 10pm ET/PT as the ladies of new series, "Jersey Couture" dish on the premiere episode's drama as it unfolds via real time water cooler destination, www.OxygenLive.com. Scali sisters Kimberly and Christina will also be available to offer one-on-one fashion advice for fans during the episode. Additionally, Oxygen launches the "Get Styled by Jersey Couture" Sweepstakes giving fans an opportunity to win a makeover, provided by the Scalis, when they enter on www.oxygen.com. "Jersey Couture" follows a New Jersey family (The Scalis) who run one of the Garden State's most sought-after destinations for extravagant women's formal wear.
"Jersey Couture" joins the success of Oxygen's three-screen real time water cooler,
www.OxygenLive.com, where fans can watch the premiere along with stars Kimberly and Christina who will be live on video interacting with viewers as the show airs. Every Tuesday, OxygenLive launches this social viewing party both online and wirelessly -- including live feeds from Twitter (
http://twitter.com/jersey_couture) and Facebook (
http://www.facebook.com/jerseycouture) – offering a live chat with cast members and Oxygen producers as well as interactive voting on hot topics.
For those who want their own "Jersey Couture" style, fans can enter the "Get Styled by Jersey Couture" Sweepstakes, by visiting
www.oxygen.com/getJERSEYstyled now through June 16. Entrants have the chance to win a trip for two to New York City and win a "Fluff Me Package" makeover, as provided by the Scalis, including a dress from Diane & Co., makeup, hair styling and accessories.
In the June 1 premiere episode, viewers are introduced to the world of sisters Kimberly and Christina, mom Diane, younger brother Anthony and dad Sal at Diane & Co. Christina is busy planning a runway event for charity while the rest of the family is dealing with fashion forward customers. But during their downtime, the Scali clan enjoys dishing on Christina's forever-single love life status. Can the newly independent middle child manage the increased workload plus her meddling family's inquisition?
"Jersey Couture" follows the Scali family, who own Diane & Co., where prom dresses to mother-of-the bride gowns, leopard print to gold sequins all come to life. Diane & Co. is the fashion playground for Diane's daughters, Kimberly and Christina, who are the eyes into this world of high fashion and family hi-jinks. Kimberly's business sense and Christina's fairytale aspirations make a great combination, but mixing family with business sometimes proves to have its challenges. Ultimately, the clients reap the rewards of the talented Scali family because at the end of the day, it's all about providing women with a Cinderella experience of a lifetime!
"Jersey Couture" is produced by Magilla Entertainment with Brian Flanagan and Matthew Ostrom serving as executive producers. Laura Palumbo Johnson and Jacqueline Cardillo Garofano are co-executive producers.
About Oxygen Media
Oxygen Media is a multiplatform lifestyle brand that delivers relevant and engaging content to young women who like to "live out loud." Oxygen is rewriting the rulebook for women's media by changing how the world sees entertainment from a young woman's point of view. Through a vast array of unconventional and original content including "Bad Girls Club," "Dance Your Ass Off" and "Tori & Dean: Home Sweet Hollywood," the growing cable network is the premier destination to find unique and groundbreaking unscripted programming. A social media trendsetter, Oxygen is a leading force in engaging the modern young woman, wherever they are, with popular features online including OxygenLive, shopOholic, makeOvermatic, tweetOverse and hormoneOscope. Oxygen is available in 76 million homes and online at
www.oxygen.com, or on mobile devices at wap.oxygen.com. Oxygen Media is a service of NBC Universal.
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