News on your favorite shows, specials & more!

OUIJA Rises to the Top of Fandango's Fanticipation Weekend Sales

By: Oct. 23, 2014
Enter Your Email to Unlock This Article

Plus, get the best of BroadwayWorld delivered to your inbox, and unlimited access to our editorial content across the globe.




Existing user? Just click login.

According to Fandango, the nation's leading moviegoer destination, the new horror film "Ouija" is calling forth spirited weekend ticket sales, giving rise to a lively 77 out of 100 points on the company's Fanticipation movie buzz indicator. A co-production of Jason Blum's Blumhouse Productions and Michael Bay's Platinum Dunes, "Ouija" is currently outselling last year's Halloween release , "Carrie," at the same point in the sales cycle on Fandango.

According to a survey of more than 1,000 "Ouija" ticket-buyers:
* 79% identify it as their Halloween season movie of choice;
* 76% are fans of previous horror productions from Blumhouse and Platinum Dunes;
* 71% plan to see the movie with a group of friends;
* 55% have played the OUIJA board game.

"It's surprising there's never been a OUIJA movie until now," says Dave Karger, Chief Correspondent for Fandango. "The board game concept makes for a great storytelling device and it's now the top Halloween movie that fans want to see with a group of friends."

For horror movie fans, Fandango offers a special hub dedicated to the genre, called "House of Screams" at www.fandango.com/houseofscreams. Featured in the section are exclusive videos, the "Scare Off" sweepstakes, and original movie-inspired artwork including a retro travel poster for Camp Crystal Lake from "Friday the 13th"(http://www.fandango.com/movie-news/exclusive-camp-crystal-lake-art-748484) and a fun interactive quiz on "Which Horror Movie Character Best Suits You?" at http://www.fandango.com/movie-news/quiz-find-out-which-horror-movie-character-best-suits-you-748469.

About Fandango's Fanticipation

Known for having its finger on the pulse of moviegoers, Fandango's movie buzz indicator, Fanticipation, provides statistical insight into the movies fans are planning to see in a given weekend. Fanticipation scores (based on a 1 to 100-point scale) are calculated via an algorithm of Fandango's advance ticket sales, website and mobile traffic, and social media engagement. Fanticipation is not intended as a forecast of the weekend box office; it is a snapshot of movie fan sentiment.



Comments

To post a comment, you must register and login.






Videos