Nickelodeon Tops Cable in Kids, Total Viewers

Nickelodeon this week was the top basic cable net with Kids 2-11 (2.9/934K) and total viewers (1.8M), marking six straight weeks at number one. This weekly win continues to build upon Nickelodeon's more than 9 straight months of year-over-year ratings gains.

The network's performance was driven by Nick's hit animation lineup: SpongeBob SquarePants ranks as the top program with Kids 2-11 (6.0/1.9M) for the week, followed by Sanjay and Craig (5.4/1.8M). SpongeBob SquarePants and Sanjay and Craig also topped with Kids 6-11, ranking as the week's top two animated series, respectively, with that demo.

Paw Patrol marked its fourth consecutive week as TV's top preschool, averaging a 6.8/861K with K2-5. Paw Patrol was followed by Bubble Guppies, which averaged a 6.4/808K with K2-5 for the week.

Nick at Nite's original Sunday night lineup also continues to post gains: See Dad Run (Nov. 10 at 8p.m.) drew 1.2M total viewers and posted double-digit increases with Adults 18-49 (0.3/328K, +11% in delivery), Kids 2-11 (1.70/547K, +21%) and Kids 6-11 (2.1/416K, +17%). Instant Mom (8:30 p.m. ET) posted +50% delivery gains with Adults 18-49 (0.3/292K) and grew its ratings double digits with Kids 6-11 (1.6/307K, +14%).

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