New Segment of AMERICAN FARMER to Focus on Advances in Nutrient Use Efficiency

The award-winning writers and producers of the American Farmer series will focus on life sciences as it relates to nutrient use efficiencies in crops in an upcoming episode, scheduled to broadcast 4th QTR, 2018. American Farmer airs each Tuesday at 8:30aET on RFD-TV. Check your local listings for more information.

Verdesian Life Sciences (Verdesian) believes nutrient use efficiency is the key to sustainable higher yields. This segment of American Farmer will educate audiences about Verdesian and its broad portfolio of products focused on improving nutrient use and plant health.

"As a 4R Nutrient Stewardship Partner, Verdesian has been a strong advocate for the use of nutrient stewardship and the use of best management practices that optimize the efficiency of fertilizer use," said Chris Jahn, President of The Fertilizer Institute. "Their support for American Farmer's segment on agricultural nutrient use efficiency is in line with their efforts to support agricultural economic, social, and environmental sustainability."

From its inoculants to its soluble polymer technology, signaling chemistries, and more, viewers will learn about Verdesian's mission to enable a sustainable future for farmers through nutrient use efficiency.

"I have seen first-hand, +10 bushel yield increases by using Verdesian's nitrogen and phosphorus efficiency technologies," said Rick Box of Decatur Co. Tennessee. "Growers interested in seeing better, more sustainable yields from their nutrient inputs need to learn how to use and apply nutrient use efficiency technologies to help them reach those outcomes. American Farmer's segment featuring Verdesian NUE technologies is a must watch."

Verdesian is committed to the research and development of nutrient use efficiency technologies that make farming more efficient, more sustainable, and more profitable. With a diverse product portfolio of technologies and more than 300 patent properties for plant nutrition, plant health, micronutrient, biological, and SEED treatment and inoculant technologies, its solutions are designed to enhance crop uptake, reduce nutrient losses to the environment, and improve yields of row crop and specialty crop growers.

"Verdesian Life Sciences is reimagining the future of agriculture with nutrient use efficiency and biological technologies that advance performance and productivity," said Jennifer Tierney, producer for the series. "We can't wait to share this vital information with our viewers."

About Verdesian Life Sciences
Verdesian Life Sciences' goal is to enable a sustainable future for farmers through nutrient use efficiency (NUE). The company does this by developing products and technologies that help farmers grow more with less. Its NUE solutions help plants reach their full potential, sustainably. Verdesian Life Sciences firmly believes that sustainability and profitability are not mutually exclusive. Verdesian's portfolio of products and technologies enhance nutrient uptake, reduce nutrient losses to the environment ,and improve yield potential. Verdesian is committed to helping farmers maintain and improve water quality and soil health. Learn more, visit http://www.vlsci.com.

About American Farmer
American Farmer is a breakthrough program on a mission to showcase the latest advancements in agriculture and farming. From SEED to harvest, livestock and more, our producers have traveled the country covering the people, places and issues impacting all areas of farm country.

American Farmer airs Tuesdays at 8:30am ET on RFD-TV. Check your local listing for show times.

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