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New Form Announces The Fine Brothers As Executive Producers For Newest Pilot TALKING TO MYSELF

By: Dec. 13, 2017
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New Form Announces The Fine Brothers As Executive Producers For Newest Pilot TALKING TO MYSELF  Image

December 13, 2017 - New Form (NF), a leading digital entertainment studio, announced today that Fine Brothers Entertainment (FBE) (+30 Million Subscribers & +9 Billion Views) served as the Executive Producers for Talking To Myself, the winning pilot concept from creator Eric Jaffe, as part of New Form's "Pitch to Pilot" Campaign.

Presented by Dunkin' Donuts, Talking To Myself brings together two regular people with different backgrounds who both share the same celebrity name, Selena Gomez. The two individuals think they're going to meet the well-known singer/actress but instead meet each other, and through questions and games get to know one another and find out how they are alike, how they are different, and what situations they've both gotten into because of their shared famous name. Talking To Myself debuted on the Fine Brothers Entertainment (FBE) Youtube channel today, December 13, 2017.

"New Form is excited about the inventive pilot concept from Eric Jaffe and is thrilled to have joined forces with Fine Brothers Entertainment as they have an impressive track record of producing quality digital content with a great creative vision," said Kathleen Grace, CEO of New Form. "We think their audience is really going to love this pilot and we're excited to share this project with them."

"Conversation-starting content and social experiments that are both comedic and full of heart are part of FBE's DNA, and we're thrilled to be working with New Form and TBS who are equally committed to producing high quality, premium content," said Brandie Tucker, Head of Alternative Television for FBE.

The "Pitch to Pilot" Campaign was presented at the New Form Creator Lounge at VidCon 2017 in partnership with TBS and Dunkin' Donuts Coffee where emerging creators had the opportunity to pitch their original scripted concepts. The Creator Lounge was fueled by Dunkin' Donuts where VidCon attendees were able to sample their newest cold coffee beverages. Talking To Myself also features a Dunkin' Donuts integration in the pilot. The top finalists from the Creator Lounge were selected based on an online fan vote and the winner was chosen by key executives from all participating partners. With the addition of the Fine Brothers, the campaign now features an exciting four-way creative partnership between New Form, TBS, Dunkin' Donuts and Fine Brothers Entertainment.

About New Form
New Form is the leading digital entertainment studio creating premium pilots and packaged series for third party distribution targeting millennials. New Form creates for all distributors from digital-first networks to linear television. New Form partners include Refinery29, Fullscreen, Youtube Red, MGM, Freeform, CW's The SEED and TBS. New Form focuses on superior content and great storytelling guided by data driven audience insights. Last year NF produced and sold more scripted content than their next two competitors combined. New Form has had the most nominated shows at the Streamy Awards two years running, receiving a combined 23 nominations with 7 wins -the most of any company.

About Fine Brothers Entertainment
Fine Brothers Entertainment is an award winning media company, studio, and new breed of TV network that creates innovative and entertaining programming for a global audience across both owned and operated and partner channels. The team is comprised of nearly 70 full time employees. On its own network of digital channels, FBE currently produces ten serialized shows every week for over 30 million subscribers. The company's shows receive over 300 million views online each month, and its channels overall have more than 9 billion lifetime video views. FBE creates original content across multiple genres: scripted, non-­scripted, animated, sketch, interactive, branded entertainment, VR, along with their well known React shows, which helped define an entire genre of online video. As a production company, it is in development and production for premium SVODs and television networks including shows in the past with Nickelodeon, TruTV, FreeForm and Youtube Red, and deals currently with USA, MTV, GSN, Freeform, Snapchat and Fullscreen. The company has a constant flow of partnerships on shows being developed for Television, currently working with Bento Box, Kinetic, The Onion, Ncredible, eOne, ITV, The Company, Scott St. John, Lance Bass, as well as various popular digital influencers. FBE's first feature film "F#!& The Prom" financed by Big Block and starring Danielle Campbell and Joel Courtney will be released at the end of 2017.



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