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NBC's WORLD OF DANCE Wins Its Timeslot and REVERIE Maintains Its 18-49 Rating for 7th Straight Week

By: Aug. 09, 2018
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NBC's WORLD OF DANCE Wins Its Timeslot and REVERIE Maintains Its 18-49 Rating for 7th Straight Week  Image

NBC released the Wednesday Primetime Results ratings.

"World of Dance" (1.1/5 in 18-49, 4.7 million viewers overall from 8-10 p.m. ET):

· Wins its two-hour 8-10 p.m. timeslot in adults 18-49.

· Maintains 100% week to week in 18-49 (1.1 vs. 1.1).

· Matches NBC's highest 18-49 rating in the timeslot excluding "Macy's 4th of July Fireworks Spectacular" since June 6 (1.2).

· Wins decisively in its second hour from 9-10 p.m. by a +33% margin in 18-49 (1.2 vs. 0.9 that hour for ABC's "CMA Fest") and also leads the hour in total viewers.

· Is the #2 show of the night in 18-49 and behind only CBS' "Big Brother."

· Will grow significantly via time-shifting and VOD - last week's "World of Dance" increased by +33% in 18-49 rating going from L+SD to L+3 (from a 1.09 to 1.45) and +1.1 million viewers overall (5.3 million vs. 6.4 million).

"Reverie" (0.4/2 in 18-49, 2.0 million viewers overall from 10-11 p.m. ET):

· Is close to rounding up to a 0.5 in 18-49 (currently reporting a 0.448 in these prelim fast-affiliate ratings).

· Retains 100% week to week in 18-49 (0.4 vs. 0.4) and 97% in total viewers (2.028 million vs. 2.100 million).

· Has maintained a steady 0.4 in 18-49 for seven telecasts in a row.

· Will add significant viewership via time-shifting and VOD - last week's "Reverie" grew by +19% in 18-49 (0.40 to 0.50) and +632,000 viewers overall (2.1 million to 2.7 million) going from L+SD to L+3 Nielsens.

· Upscale: "Reverie" is delivering a solid upscale audience, indexing at a 105 among adults 18-49 living in homes with $100K+ incomes.

In Late-Night Metered Markets Wednesday Night:

· In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 1.4/4; "Late Show with Stephen Colbert," 2.4/7; and ABC's "Jimmy Kimmel Live," 1.6/5.

· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 0.4/3; "Late Show," 0.4/3; and "Jimmy Kimmel Live," 0.5/3.

· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.1/4 in metered-market households and a 0.2/2 in 18-49 in the Local People Meters.

· From 12:35-1:35 a.m. ET, ratings were: "Late Night with Seth Meyers," 0.9/3 in metered-market households; CBS's "Late Late Show," 1.1/4. In the 25 markets with Local People Meters, averages were: "Late Night," 0.3/2 in 18-49; "Late Late Show," 0.2/2.

· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.5/2 in metered-market households with an encore and a 0.2/2 in adults 18-49 in the 25 markets with local people meters.



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