NBC's TONIGHT SHOW Outdelivers ABC, CBS Competition

"The Tonight Show Starring Jimmy Fallon" has prevailed for the late-night ratings week of March 16-20 in all key ratings measures versus "Late Show with David Letterman" and "Jimmy Kimmel Live."

For the week, Fallon averaged a 0.94 rating in adults 18-49, giving him a +54% margin over the 0.61 for "Kimmel" (which aired a week of telecasts from the South by Southwest Festival in Austin, Texas) and a +92% advantage over the 0.49 for Letterman, which excluded Thursday and Friday results due to basketball overruns.

At 12:35 a.m. ET, "Late Night with Seth Meyers" (0.42 in adults 18-49) outrated CBS's encores of "Late Late Show" (0.29) in all key measures - adults, men and women 18-34, 18-49 and 25-54, plus total viewers - while winning its head-to-head half-hour versus ABC's "Nightline" from 12:30-1 a.m. in every key demographic.

WEEKLY AVERAGES
(According to in-home viewing figures from Nielsen Media Research for the week of March 16-20. Ratings reflect "live plus same day" data from Nielsen Media Research unless otherwise noted. Season-to-date figures are averages of "live plus seven day" data except for the two most recent weeks, which are "live plus same day.")

ADULTS 18-49

11:35 p.m.-12:35 a.m. ET
NBC "Tonight" 0.94 rating, 4 share
CBS "Late Show," 0.49/2 *
ABC "Kimmel," 0.61/3

12:35-1:05 a.m. ET
ABC "Nightline," 0.39/2

12:35-1:35 a.m. ET
NBC "Late Night," 0.42/3 *
CBS "The Late Late Show," 0.29/2 (R) *

1:35-2:05 a.m. ET
NBC "Last Call," 0.24/2 *

TOTAL VIEWERS

11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 3.484 million viewers
CBS "Late Show," 2.346 million viewers *
ABC "Kimmel," 2.868 million viewers

12:35-1:05 a.m. ET
ABC "Nightline," 1.679 million viewers

12:35-1:35 a.m. ET
NBC "Late Night," 1.443 million viewers *
CBS "The Late Late Show," 1.137 million viewers (R) *

1:35-2:05 a.m. ET
NBC "Last Call," 0.770 million viewers *

* Friday's "Late Night" and "Last Call" were encores. Thursday and Friday CBS programs were delayed by basketball overruns and are excluded from these averages.

SEASON AVERAGES

ADULTS 18-49

11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 1.17 rating, 6 share
CBS "Late Show," 0.52/2
ABC "Kimmel," 0.64/3

12:35-1:05 a.m. ET
ABC "Nightline," 0.41/2

12:35-1:35 a.m. ET
NBC "Late Night," 0.49/3
CBS "Late Late Show," 0.33/2

1:35-2:05 a.m. ET
NBC "Last Call," 0.29/2

TOTAL VIEWERS

11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 4.036 million viewers
CBS "Late Show," 2.753 million viewers
ABC "Kimmel," 2.765 million viewers

12:35-1:05 a.m. ET
ABC "Nightline," 1.713 million viewers

12:35-1:35 a.m. ET
NBC "Late Night," 1.557 million viewers
CBS "Late Late Show," 1.388 million viewers

1:35-2:05 a.m. ET
NBC "Last Call," 0.851 million viewers

SELECTED CABLE RESULTS, WEEK MARCH 16-20

NATIONAL ADULT 18-49 RATING
Comedy Central, 11-11:30 p.m. ET, "The Daily Show," 0.50
Comedy Central, 11:30 p.m.-midnight ET, "@ Midnight," 0.31

TBS, 11 p.m.-midnight, "Conan," 0.33 **
Adult Swim, 11:30 p.m.-12:30 a.m. ET, 0.94
Adult Swim, 12:30-1:30 a.m. ET, 0.69

Each adult 18-49 rating point equals 1.27 million viewers.

TOTAL VIEWERS
Comedy Central, 11-11:30 p.m. "The Daily Show," 1.209 million
Comedy Central, 11:30 p.m.-midnight ET, "@ Midnight," 0.697 million

TBS, 11 p.m.-midnight, "Conan," 0.731 million **

Adult Swim, 11:30 p.m.-12:30 a.m. ET, 1.923 million viewers
Adult Swim, 12:30-1:30 a.m. ET, 1.419 million viewers

** Pre-empted on Thursday.

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