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NBC's THE VOICE Up +11% from Last Week; UNDATEABLE Ties 'SHIELD'

By: May. 13, 2015
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"The Voice" (2.1/7 in 18-49, 9.0 million viewers overall from 8-9 p.m. ET) grew +11% versus last week's 1.9 rating in these prelim fast-affiliate results in adults 18-49 and by +5% versus last week's 2.0 in official nationals. In total viewers, "The Voice" is up +3% versus last week's fast-affil result (8.976 million vs. 8.753 million).

"The Voice" is the #1 show of the night on the Big 4 in adults 18-49, as well as adults 18-34, adults 25-54 and all key adult-female demos.

"The Voice" will generate significant additional viewership via time-shifting -- Originals of Tuesday's "Voice" have grown by +25% in 18-49 rating this season (from a 3.28 to a 4.09) and 2.1 million viewers overall (12.4 million to 14.5 million) going from L+SD to L+7.

"Undateable" (1.3/4 in 18-49, 4.1 million viewers overall from 9-10 p.m. ET) retained 100% of last week's 1.3 rating in 18-49 for a special live telecast and retained +98% week to week in total viewers (4.131 million vs. 4.213 million).

"Undateable" tied for #2 in the hour among the Big 4 networks in adults 18-49, equaling ABC's season finale of "Marvel's Agents of S.H.I.E.L.D." (1.3 vs. 1.3 that hour) and beating Fox's special Tuesday "American Idol" (1.3 vs. 1.2). "Undateable" tied for #1 in the time period among those nets in women 18-34 (1.0, ahead of "S.H.I.E.L.D." and "Idol").

"Undateable" will generate additional viewership via time-shifting -- "Undateable" is increasing by +19% in 18-49 rating (from a 1.54 to a 1.84 and 611,000 viewers overall (5.3 million to 5.9 million) going from L+SD to L+7.

Upscale: Last week's "Undateable" generated the most upscale 18-49 audience of the night among Big 4 shows of programs, indexing at a 135 among adults 18-49 living in homes with #100K+ incomes (100 represents an average concentration of those homes, L+SD).

"Chicago Fire" (1.5/5 in 18-49, 6.6 million viewers overall from 10-11 p.m. ET) won the time period among the ABC-CBS-NBC dramas in adults 18-49 versus the second hour of ABC's "Agents of S.H.I.E.L.D." season finale (1.5 vs. 1.3 that hour) and CBS's special "CSI: Cyber" (1.5 vs. 1.2). "Chicago Fire" originals have now won the time period eight consecutive timesamong ABC, CBS and NBC in adults 18-49.

"Chicago Fire" also ranked #1 in the slot last night among those nets in adults 18-34, adults 25-54 and all key adult-female demos.

"Chicago Fire" will generate substantial additional viewership via time-shifting -- "Chicago Fire" first-runs have increased by +61% in 18-49 rating (from a 1.86 to a 2.99) and more than 3.5 million viewers overall (7.5 million to 11.1 million) going from L+SD to L+7.

For the night, NBC tied for #1 among the Big 4 networks in adults 18-49 and was #1 or tied for #1 among those nets in adults 18-34 and all key adult-female demographics.

In Late-Night Metered Markets Tuesday Night:

In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 2.3/6; CBS's "Late Show with David Letterman," 3.3/9; and ABC's "Jimmy Kimmel Live," 1.5/4 with an encore.

In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 1.0/5; "Late Show," 0.6/3; and "Jimmy Kimmel Live," 0.5/2 with an encore.

From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.1/4 in metered-market households and a 0.3/2 in 18-49 in the Local People Meters.

From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.1/4 in metered-market households) trailed CBS's "Late Late Show with James Corden" (1.5/5). In the 25 markets with Local People Meters, "Late Night" (0.4/3 in 18-49) topped "Late Late Show" (0.3/2).

At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.7/3 in metered-market households and a 0.3/2 in adults 18-49 in the 25 markets with local people meters.

NOTE: Primetime results are based on "fast affiliate time period" data from Nielsen Media Research. All ratings are "live plus same day" unless otherwise indicated.



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