NBC's THE VOICE Delivers 6.6 Million Viewers
By: Caryn Robbins May. 15, 2013
NBC is #1 Tuesday night, with "The Voice" successfully moving to a new 9-10 p.m. time slot and once again delivering the #1 rating of the night in 18-49 among ABC, CBS, NBC and Fox, pending updates.
From 8-9 p.m. ET, a recap episode of "The Voice" (2.0/6 in 18-49, 6.6 million viewers overall) ranked #2 among ABC, CBS, NBC and FOX in the hour, topping reality competition from Fox's season premiere of "So You Think You Can Dance" (1.9/6) and ABC's "Wipeout" (1.1/4) in adults 18-49, total viewers and other key categories. From 9-10:01 p.m. ET, "The Voice" (3.4/10 in 18-49, 10.2 million viewers overall) convincingly won its new time period, with margins of 36 percent over CBS's "NCIS: LA" (3.4 vs. 2.5) and 89 percent over ABC's "Dancing With the Stars" Results Show (3.4 vs. 1.8). "The Voice" delivered the #1 18-49 rating of the night on ABC, CBS, NBC and Fox, pending updates. Note that every telecast of "The Voice" so far this cycle has grown by 0.1-0.2 of a rating point from these preliminary fast-affiliate ratings to the official-national results.In Late-Night Metered Markets Tuesday night: In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.5/7; CBS's "Late Show with David Letterman," 2.3/6; and ABC's "Jimmy Kimmel Live," 2.0/5. In the 25 markets with Local People Meters, adult 18-49 Wednesday results were: "The Tonight Show with Jay Leno," 0.8/4; "Late Show," 0.5/3; and "Jimmy Kimmel Live," 0.7/3. From 12:35-1:05 a.m. ET Wednesday night, ABC's "Nightline" averaged a 1.3/4 in metered-market households and a 0.4/2 in 18-49 in the Local People Meters. From 12:35-1:35 a.m. ET, "Late Night with Jimmy Fallon" (1.4/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.1/4). In the 25 markets with Local People Meters, "Late Night" (0.5/4 in 18-49) topped "Late Late Show" (0.4/3). At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.9/4 in metered-market households and a 0.4/3 in adults 18-49 in the 25 markets with local people meters.
NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.
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