NBC wins Monday night among the Big 4 networks in adults 18-49 and ranks #1 or tied for #1 in all other key demos, while ranking #1 or tied for #1 during six of six half-hours among those nets in adults 18-49.
"The Voice" (2.0/7 in 18-49, 9.4 million viewers overall from 8-10:01 p.m. ET): Is the #1 program of the night on the Big 4 networks in adults 18-49 and ranks #1 or tied for #1 in nearly all other key demographics (excludes men 18-34).
Versus competition from the NBA Playoffs on
TNT and the series finale of CBS's "Mike & Molly," retains +95% week to week in both 18-49 (2.0 vs. 2.1) and total viewers (9.355 million vs. 9.820 million, retention is 97% vs. last week's 9.627 million in these prelim fast-affiliate ratings).
Ranks #1 or tied for #1 in the time period among the Big 4 nets in every key demo.
Will add substantial viewership via time-shifting and VOD - so far this season, Monday's "Voice" has grown by +25% going from L+SD to L+7 in 18-49 rating (from a 2.94 to a 3.67) and more than 2.1 million viewers overall (11.7 million to 13.9 million).
Upscale: Monday's "Voice" has delivered a solidly upscale audience, indexing at a 118 among adults 18-49 living in homes with $100K+ incomes ("most current," including L+3). The prior week's Monday's "Voice" was the night's most upscale telecast on the Big 4, indexing at a 116 among adults 18-49 living in $100K+ homes.
"Blindspot" (1.3/4 in 18-49, 5.4 million viewers overall from 10:01-11 p.m. ET): Maintains +100% week to week in 18-49 (1.3 vs. 1.3), despite , facing competition ABC's season finale of "Castle," CBS's "Person of Interest" and high-rated NBA Playoffs coverage on TNT.
Ties for #1 in the hour among ABC,
CBS and
NBC in adults 18-49, as well as adults 18-34, men 18-34 and men 25-54.
Ranks #1 outright among those nets in men 18-49 and women 18-34. Will grow dramatically via time-shifting and VOD viewership:
L+3: Last week's "Blindspot" grew by +66% going from L+SD to L+3 ratings in 18-49 (1.34 to 2.22) and by 2.9 million viewers overall (5.6 million to 8.5 million).
The May 9 "Blindspot" delivered Monday's biggest L+3 lifts in 18-49 and total viewers.
"Blindspot" has increased by +81% this season in 18-49 rating (from a 1.95 to a 3.52) and 4.9 million viewers overall (7.2 million to 12.1 million) going from L+SD to L+7.
Upscale: "Blindspot" is generating a strong upscale audience, indexing at a 125 among adults 18-49 living in home with $100K+ incomes ("most current," including L+3). Monday's telecast was the #2 most upscale program on the Big 4 that night, indexing at a 115 among adults 18-49 living in $100K+ homes, behind only the 116 of "The Voice."
In Late-Night Metered Markets Monday Night: In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 2.3/6; "Late Show with Stephen Colbert," 2.1/5; and ABC's "Jimmy Kimmel Live," 1.6/4.
In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 0.8/4; "Late Show," 0.3/2; and "Jimmy Kimmel Live," 0.5/2.
From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.1/4 in metered-market households and a 0.3/2 in 18-49 in the Local People Meters.
From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.1/4 in metered-market households) beat CBS's "Late Late Show" (1.0/4). In the 25 markets with Local People Meters, "Late Night" (0.4/3 in 18-49) topped "Late Late Show" (0.2/1).
At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.8/3 in metered-market households and a 0.3/3 in adults 18-49 in the 25 markets with local people meters.
For the Week:
NBC has finished #2 in total viewers for the primetime ratings week of May 9-15, while also tying for #2 among the Big 4 networks in adults 25-54 and adults 18-34, according to "live plus same day" figures from Nielsen Media Research.
Placing in the top 30 for the week among primetime Big 4 telecasts in the key demographic of adults 18-49 were Monday and Tuesday editions of "The Voice" (tied for #3 and #9 respectively), Tuesday's "Chicago Med" (tied for #16), Tuesday's "Chicago Fire" (tied for #16), Wednesday's "Chicago P.D." (tied for #23), Wednesday's "Law & Order: SVU" (tied for #23), Monday's "Blindspot" (tied for #25), and Thursday's "The Blacklist" (tied for #25).
Season to date,
NBC is running within 0.2 of a rating point of #1 of Super Bowl-boosted
CBS in adults 18-49.
NBC's total-viewer average of 8.154 million is the network's highest at this point in a season without a
SUPER BOWL or Olympic boost since 2006-07 (8.935 million).
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