News on your favorite shows, specials & more!

NBC's THE TONIGHT SHOW Dominates Late Night Timeslot

By: Oct. 09, 2014
Enter Your Email to Unlock This Article

Plus, get the best of BroadwayWorld delivered to your inbox, and unlimited access to our editorial content across the globe.




Existing user? Just click login.

"The Tonight Show Starring Jimmy Fallon" has dominated week two of the 2014-15 television season with a +22% gain over "Tonight's" year-ago week in adults 18-49. It's the show's highest week-two rating in five years.

Fallon's 1.09 rating for the week of Sept. 29-Oct. 3 convincingly beat the timeslot competition, delivering a +49% margin over ABC's "Jimmy Kimmel Live" (0.73) and a +110% advantage over CBS's "Late Show with David Letterman" (0.52). In total viewers, Fallon's average 3.894 million persons gave him margins of +41% over "Kimmel" (2.767 million) and +48% over "Late Show" (2.623 million).

Note that CBS's Thursday shows were delayed last week by a high-rated NFL overrun. Friday's "Kimmel," "Late Night" and "Last Call" were encores.

Versus last season's week two, "The Tonight Show" grew by +22% in 18-49 rating (to a 1.09 from a 0.89) and by +3% in total viewers (3.894 million vs. 3.780 million). It's "Tonight's" top week-two result in 18-49 since a 1.09 in 2009 and most-watched week two for "Tonight" in six years, since averaging 4.652 million in 2008.

"Late Night with Seth Meyers" tied CBS's "Letterman" last week in adults 18-49 (0.52 rating each), despite starting an hour later. In the 12:35-1:35 a.m. ET hour, Meyers delivered bigger audiences than CBS's "Late Late Show with Craig Ferguson" in every key measure - adults, men and women 18-34, 18-49 and 25-54, plus total viewers. Meyers also prevailed versus ABC's "Nightline" in their head-to-head half-hour from 12:30-1 a.m. in every key category.

In the season's second week, Meyers grew versus premiere week by +6% in 18-49 rating (to a 0.52 from a 0.49) and was up +9% in total viewers (1.626 million vs. 1.498 million).

At 1:35 a.m. ET, "Last Call with Carson Daly" tied CBS's "Late Late Show with Craig Ferguson" in 18-49 rating (0.34 rating each), despite starting an hour later.

Ratings reflect "live plus same day" data from Nielsen Media Research unless otherwise noted. Season-to-date figures are averages of "live plus seven day" data except for the two most recent weeks, which are "live plus same day."

WEEKLY AVERAGES
(According to in-home viewing figures from Nielsen Media Research for the week of Sept. 29-Oct. 3. Ratings reflect "live plus same day" data from Nielsen Media Research unless otherwise noted. Season-to-date figures are averages of "live plus seven day" data except for the two most recent weeks, which are "live plus same day.")

ADULTS 18-49

11:35 p.m.-12:35 a.m. ET
NBC "Tonight" 1.09 rating, 5 share
CBS "Late Show," 0.52/3 *
ABC "Kimmel," 0.73/3 *

12:35-1:05 a.m. ET
ABC "Nightline," 0.47/3

12:35-1:35 a.m. ET
NBC "Late Night," 0.52/3 *
CBS "Late Late Show," 0.34/2 *

1:35-2:05 a.m. ET
NBC "Last Call," 0.34/3 *

TOTAL VIEWERS

11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 3.894 million viewers
CBS "Late Show," 2.623 million viewers *
ABC "Kimmel," 2.767 million viewers *

12:35-1:05 a.m. ET
ABC "Nightline," 1.726 million viewers

12:35-1:35 a.m. ET
NBC "Late Night," 1.626 million viewers *
CBS "Late Late Show," 1.319 million viewers *

1:35-2:05 a.m. ET
NBC "Last Call," 0.947 million viewers *

* CBS Thursday shows were delayed by an NFL overrun. Friday's "Kimmel," "Late Night" and "Last Call" were encores.

SEASON AVERAGES

ADULTS 18-49

11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 1.09 rating, 5 share
CBS "Late Show," 0.55/3
ABC "Kimmel," 0.71/3

12:35-1:05 a.m. ET
ABC "Nightline," 0.45/3

12:35-1:35 a.m. ET
NBC "Late Night," 0.51/3
CBS "Late Late Show," 0.37/2

1:35-2:05 a.m. ET
NBC "Last Call," 0.32/3

TOTAL VIEWERS

11:35 p.m.-12:35 a.m. ET
NBC "Tonight," 3.883 million viewers
CBS "Late Show," 2.682 million viewers
ABC "Kimmel," 2.829 million viewers

12:35-1:05 a.m. ET
ABC "Nightline," 1.753 million viewers

12:35-1:35 a.m. ET
NBC "Late Night," 1.562 million viewers
CBS "Late Late Show," 1.412 million viewers

1:35-2:05 a.m. ET
NBC "Last Call," 0.886 million viewers

SELECTED CABLE RESULTS, WEEK OF SEPT. 29-OCT. 3

NATIONAL ADULT 18-49 RATING

Comedy Central, 11-11:30 p.m. ET, "The Daily Show," 0.65
Comedy Central, 11:30 p.m.-midnight ET, "The Colbert Report," 0.52

TBS, 11 p.m.-midnight, "Conan," 0.44 **

Adult Swim, 11:30 p.m.-12:30 a.m. ET, 0.85
Adult Swim, 12:30-1:30 a.m. ET, 0.68

Each adult 18-49 rating point equals 1.27 million viewers.

TOTAL VIEWERS
Comedy Central, 11-11:30 p.m. "The Daily Show," 1.528 million
Comedy Central, 11:30 p.m.-midnight ET, "The Colbert Report," 1.209 million

TBS, 11 p.m.-midnight, "Conan," 0.945 million **

Adult Swim, 11:30 p.m.-12:30 a.m. ET, 1.802 million viewers
Adult Swim, 12:30-1:30 a.m. ET, 1.357 million viewers

** Tuesday and Thursday "Conan" telecasts were delayed by baseball overruns and are excluded.



Comments

To post a comment, you must register and login.



Videos