News on your favorite shows, specials & more!

NBC's Olympic Coverage Featuring Usain Bolt Delivers Big Ratings

By: Aug. 15, 2016
Enter Your Email to Unlock This Article

Plus, get the best of BroadwayWorld delivered to your inbox, and unlimited access to our editorial content across the globe.




Existing user? Just click login.

NBC's Sun. night Olympic coverage, featuring Usain Bolt's 3rd straight 100m win and another Simone Biles gold, posted a 17.4/29 in metered-market households. NBC's Sunday coverage peaked with 21.4/34 in metered-market households from 9:15-9:30 p.m. ET for Bolt's historic 100-meter dash win.

Also in primetime: NBCSN posted a 0.75 in metered-market households (7 p.m.-midnight ET) and Bravo a 0.77 for the conclusion of the men's tennis final (7-8:30pm ET) Boosted by Olympic promotion, NBCSN's Arsenal-Liverpool match posts a 0.64 in metered-market households - best opening weekend cable rating for @PremierLeague

Simulcast of Men's Golf Final Round on NBC & @GolfChannel is the 2nd highest-rated 90-minutes of golf in 2016 (6.3 in metered-market households, 1:15-2:45pm)

NBC Olympics through Sunday reached 1.86 Billion Live Streaming Minutes - already topping by +26% combined total of ALL prior Olympics (1.48 billion).

NBC's Sun. primetime coverage from 7-11 p.m. ET (17.4 in metered-market households) nearly triples the combined total of ABC, CBS and FOX (6.1)

NBC's Sun. primetime 9.0 rating among adults 18-49 in the local people meters is five times the combined rating of the other Big 4 nets (1.8)

Top local markets for NBC Olympics Sun. night: Salt Lake 20.5/40; Austin 20.2/35; Columbus 19.9/33; Richmond 19.9/32; Denver 19.7/38

Locals for NBC Olympics Sun. night (#6-10): San Diego 19.4/37; Norfolk 19.4/31; Cincy 19.2/31; Indy 19.2/31; West Palm 19.1/31



Comments

To post a comment, you must register and login.






Videos