Regarding this morning's Nielsens, note that the fast-affiliate ratings that came in at 11 a.m. ET/8 a.m. PT are not time zone-adjusted and are subject to upward revision for live sports coverage, nor do they include NFL Network viewers that will be counted in NBC averages for the "Thursday Night Football" game in official-national ratings.
In these preliminary results,
NBC ranks #1 for the night among ABC, CBS,
NBC and
FOX in adults 18-49, total viewers and every key other key category in the fast-affiliate ratings, even prior to time-zone adjustment and the addition of
NFL Network viewers.
In time zone-adjusted metered-market household results, the "Thursday Night Football" game featuring the Oakland Raiders at the Kansas City Chiefs, carried on
NBC and the NFL Network, averaged a combined 11.8 rating, 20 share in households from 8:30-11:45 p.m. ET in the 56 markets metered by Nielsen Media Research (not including digital data).
NBC dominated the night in both metered-market households and adults 18-49 in the 25 markets with Local People Meters.
The 11.8 is the best primetime overnight for a game involving the Raiders or Chiefs this season.
Top markets for Raiders-Chiefs on
NBC / NFLN: Kansas City 44.4/66; Denver 22.5/39; Sacramento 22.0/36; Albuquerque 17.7/26; Richmond 16.7/26; Las Vegas 16.2/26; New Orleans 16.1/23; San Diego 15.9/29; San Francisco/Oakland 15.2/29; and Seattle 15.2/26.
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