NBC's DATELINE Takes Timeslot in Adults 18-49

Pending updates, "Dateline NBC" is #1 in its 9-11 p.m. ET slot among ABC, CBS, NBC and FOX in adults 18-49, adults 25-54, total viewers and other key measures. Subject to adjustment in official nationals, "Dateline NBC" is currently averaging a 1.6/5 in 18-49 and 6.3 million viewers overall. Note that while "Dateline" is currently reporting a summer high in 18-49, these ratings, along with all other Big 4 results last night, are likely to be adjusted downward in official nationals due to local preemptions for NFL Preseason Football.

Subject to adjustment in official nationals, encore telecasts of "Betty White's Off Their Rockers" are currently averaging a 0.9/4 in 18-49 and 3.7 million viewers overall at 8 p.m. ET and a 1.0/4 in 18-49 and 3.8 million viewers overall at 8:30. Note that while "Off Their Rockers" is currently reporting NBC's top 18-49 ratings in those time periods since June, these ratings, along with all other Big 4 results last night, are likely to be adjusted downward in official nationals due to local preemptions for NFL Preseason Football.

In Late-Night Metered Markets Friday night:
In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.7/7; CBS's "Late Show with David Letterman," 1.8/5 with an encore; and ABC's "Jimmy Kimmel Live," 1.8/4 with an encore.

In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 0.7/3; "Late Show," 0.3/2 with an encore; and "Jimmy Kimmel Live," 0.7/3 with an encore.

From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.1/3 in metered-market households and a 0.4/3 in 18-49 in the Local People Meters.

From 12:35-1:35 a.m. ET, "Late Night with Jimmy Fallon" (1.6/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (0.7/2, delayed by golf). In the 25 markets with Local People Meters, "Late Night" (0.5/3 in 18-49) topped "Late Late Show" (0.1/1, delayed by golf).

At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.9/3 in metered-market households with an encore and a 0.2/2 in adults 18-49 in the 25 markets with local people meters.

NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.

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