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NBC's AMERICA'S GOT TALENT Encore Grows 25%

By: Jul. 08, 2013
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From 7-9 p.m. ET, an encore telecast of "America's Got Talent" (1.0/3 in 18-49, 4.1 million viewers overall) grew week to week by 25% in 18-49 rating (to a 1.0 from a 0.8) and by 16% in total viewers (4.119 million vs. 3.541 million), making these the top results so far this season among four "Talent" encores in the Sunday 7-9 p.m. time slot. In the time period, the "Talent" rebroadcast is #2 among ABC, CBS, NBC and FOX in total viewers and adults 25-54.

From its first half-hour to its fourth, the "Talent" rebroadcast doubled in 18-49 rating (to a 1.4 from a 0.7) and grew by 70% or 2.2 million person in total viewers (5.3 million vs. 3.1 million). By its final half-hour from 8:30-9 p.m. ET, the "Talent" encore ranked #2 among ABC, CBS, NBC and FOX in adults 18-49, adults 25-54 and total viewers.

From 9-10 p.m. ET, an encore telecast of "Law & Order: Special Victims Unit" (0.8/2 in 18-49, 3.6 million viewers overall) ranked #2 in the slot in total viewers among ABC, CBS, NBC and Fox. The "SVU" encore grew from its first half-hour to its second by 13% in 18-49 rating (to a 0.9 from a 0.8) and by 7% in total viewers (3.7 million vs. 3.4 million).

From 10-11 p.m. ET, "Crossing Lines" (0.6/2 in 18-49, 2.8 million viewers overall) retained its full 18-49 rating of the prior week. In the time period, "Crossing Lines" tied for #1 in adults, men and women 18-34 among ABC, CBS and NBC.

"Crossing Lines" maintained or increased its rating from half-hour to half-hour in every key ratings category, despite the 10 p.m. hour.


NOTE: All national ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.



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