NBC Wins Tuesday Night with AMERICA'S GOT TALENT

NBC ranks #1 Tuesday night versus the Big 4 competition in adults 18-49, total viewers and every other key measure, winning six of six half-hours in 18-49.

"Making It" (1.0/5 in 18-49, 4.4 million viewers overall from 10:01-11 p.m. ET):

· Outdelivers ABC's premiere of "Castaways" in the timeslot by +43% in 18-49 (1.0 vs. 0.7) and +1.3 million persons or +41% in total viewers (4.434 million vs. 3.147 million).

· Despite tougher competition this week versus last (with this week's series premiere of "Castaways" on ABC versus last week's encores of "Splitting Up Together"), finishes within 0.1 of last week's series premiere in 18-49 (1.0 vs. 1.1, which tied it as this summer's #1 new series debut).

· Wins the timeslot among ABC, CBS and NBC in every key demographic - adults, men and women 18-34; adults, men and women 18-49; and adults, men and women 25-54..

· Is the #1 most-watched Week 2 episode of any new summer series so far this year on the Big 4 networks (topping the previous Week 2 high of "The Proposal" on June 25, 3.559 million), and ties as the top-rated Week 2 of a new summer series in 18-49 (1.0 for Week 2 of "Gordon Ramsay's 24 Hours to Hell & Back" on June 20).

· Will add significant viewership via time-shifting and VOD - the prior "World of Dance" original increased by +23% in 18-49 rating going from L+SD to L+7 (from a 1.09 to 1.34) and +856,000 viewers overall (5.2 million vs. 6.0 million).

"America's Got Talent" (1.9/9 in 18-49, 10.9 million viewers overall from 8-10:01 p.m. ET):

· Beats ABC's premiere of "Bachelor in Paradise" in the timeslot by +73% in 18-49 (1.9 vs. 1.1) and by +7.1 million persons or +186% in total viewers (10.9 million vs. 3.8 million).

· Is the #1 show of the night in 18-49, total viewers and virtually all other key measures.

· Despite increased competition this week versus last (with this week's debut of "Bachelor in Paradise" on ABC versus last week's encores of "Splitting Up Together"), finishes within 0.2 of last week's 18-49 rating (1.9 vs. 2.1, which last week equaled the highest 18-49 rating on television since June 19).

· Ranks #1 in the two-hour timeslot in adults 18-49 and all other key categories (including a tie in women 18-34).

· Will add significant viewership via time-shifting:

o Last week's "Talent" increased by +24% in 18-49 (2.11 to 2.61) and +2.2 million viewers overall (11.8 million to 14.0 million) going from L+SD to L+3.

o Those were the biggest L+3 lifts of the night in 18-49 rating and percentage, as well as total viewers.

o L+7: "America's Got Talent" has increased by +39% this summer in 18-49 rating going from L+SD to L+7 (from a 2.19 to a 3.09) and +3.1 million viewers overall (11.6 million to 14.7 million).

o With the addition of 35-day linear and projected non-linear ratings, "Talent's" 18-49 figure grows to a 4.45.

· Upscale: "Talent" is generating a strong upscale audience, indexing at a 111 among adults 18-49 living in homes with $100K+ incomes ("most current" including L+3).

In Late-Night Metered Markets Tuesday Night:

· In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 1.5/4; "Late Show with Stephen Colbert," 2.6/7; and ABC's "Jimmy Kimmel Live," 1.5/4.

· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 0.5/3; "Late Show," 0.4/3; and "Jimmy Kimmel Live," 0.4/2.

· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.1/4 in metered-market households and a 0.3/2 in 18-49 in the Local People Meters.

· From 12:35-1:35 a.m. ET, ratings were: "Late Night with Seth Meyers," 1.0/4 in metered-market households; CBS's "Late Late Show," 1.2/4. In the 25 markets with Local People Meters, averages were: "Late Night," 0.3/3 in 18-49; "Late Late Show," 0.3/2.

· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.7/3 in metered-market households with an encore and a 0.2/3 in adults 18-49 in the 25 markets with local people meters.

NOTE: Primetime results are based on "fast affiliate time period" data from Nielsen Media Research. All ratings are "live plus same day" unless otherwise indicated.

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