NBC Sports coverage of last night's New England Patriots-Indianapolis Colts "Sunday Night Football" game averaged a 14.6 rating, 23 share in metered-market households from 8:30 to 11:30 p.m. ET and NBC won the night in the 56 local markets metered by Nielsen Media Research and in adults 18-49 in the 25 markets with Local People Meters.
The 14.6 for the Patriots win over the Colts is the best overnight during the NFL's Week 6 in the 10 seasons of "SNF" on
NBC and is up +26% from last year's Week 6 game (11.6/18 for Giants-Eagles)
It's the top metered-market rating for an NFL primetime game vs. a Major League Baseball League Championship Series game in 18 years (since Redskins-Cowboys in 1997, 16.4 on ABC)
In each of its first seven games this season, NBC's "Sunday Night Football" has been up versus the same game for the prior season in metered-market households. It's the first time in the 10-season history of "SNF" on
NBC that each of the first six games has grown versus the prior year.
In adults 18-49 in the 25 markets with local people meters, the Patriots-Colts "SNF" game on
NBC posted an 8.7 rating, up +16% from last year's Week 6 game (7.5).
NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.
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