NBC ranks #1 Tuesday night versus the Big 4 competition in adults 18-49, total viewers and every other key measure (including a tie in women 18-34), winning six of six half-hours in adults 18-49.
NBC has now won 16 of the last 17 Tuesday nights among the Big 4 networks in adults 18-49 and 17 Tuesdays in a row in total viewers.
"America's Got Talent" (1.9/8 in 18-49, 10.6 million viewers overall from 8-10:01 p.m. ET):
· Is the #1 show of the night in 18-49, total viewers and most other key measures.
· Tops the night's #2 show in 18-49 by +58% in 18-49 (1.9 vs. 1.2 for ABC's "Bachelor in Paradise") and by +4.5 million persons or +73% in total viewers (10.6 million vs. 6.1 million for CBS' "NCIS" encore).
· Grows +6% week to week in 18-49 (1.9 vs. 1.8) and is currently retaining 99% in total viewers (10.592 million vs. 10.692 million).
· Will add significant viewership via time-shifting -- last week's "Talent" increased by +25% in 18-49 (1.83 to 2.29) and +1.9 million viewers overall (10.7 million to 12.6 million) going from L+SD to L+3. These were the biggest L+3 lifts of the night in 18-49 rating and total viewers.
· Upscale: "Talent" is generating a strong upscale audience, indexing at a 111 among adults 18-49 living in homes with $100K+ incomes ("most current" including L+3).
"Brooklyn Nine-Nine Presents NBC Fall 2018" (0.8/3 in 18-49, 3.5 million viewers overall from 10:01-11 p.m. ET):
· Is currently winning the timeslot by a +60% margin versus the ABC-CBS competition in 18-49 (0.8 vs. 0.5 each for ABC and CBS), pending updates.
· Is currently winning the time period among ABC, CBS and NBC in every key demographic - adults, men and women 18-34; adults, men and women 18-49; and adults, men and women 25-54.
In Late-Night Metered Markets Tuesday Night:
· In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 1.8/5; "Late Show with Stephen Colbert," 2.7/8; and ABC's "Jimmy Kimmel Live," 1.5/4.
· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 0.5/3; "Late Show," 0.4/3; and "Jimmy Kimmel Live," 0.3/2.
· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.1/4 in metered-market households and a 0.3/2 in 18-49 in the Local People Meters.
· From 12:35-1:35 a.m. ET, ratings were: "Late Night with Seth Meyers," 1.0/4 in metered-market households; CBS's "Late Late Show," 1.3/5. In the 25 markets with Local People Meters, averages were: "Late Night," 0.3/3 in 18-49; "Late Late Show," 0.2/2.
· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.6/3 in metered-market households and a 0.2/3 in adults 18-49 in the 25 markets with local people meters.
NOTE: Primetime results are based on "fast affiliate time period" data from Nielsen Media Research. All ratings are "live plus same day" unless otherwise indicated.
Videos