NBC NIGHTLY NEWS WITH LESTER HOLT won the key demo for the week of September 4, marking its 64th straight week as the #1 most-watched evening broadcast. The broadcast continues its winning streak in the demo most valued by news advertisers averaging 2.2 million A25-54 viewers, beating "ABC World News Tonight" by +222,000 viewers (+11%) and "CBS Evening News" by +737,000 viewers (+49%). Nightly News also grew year over year by 15 percent in the A25-54 demo, reaching a 31-week high.
For the week, Nightly News averaged 1.6 million A18-49 viewers, topping
ABC by +221,000 viewers (+16%) and
CBS by +607,000 viewers (+61%). Among A18-49 viewers, Nightly News has won 109 of the last 110 weeks and reached a 31-week high.
8.7 million total viewers tuned in to Nightly News for the week of September 4, marking its largest audience in 30 weeks. Nightly News bested "CBS Evening News" by +2.0 million total viewers (+30%).
Nightly News continues as the #1 most-watched evening newscast season-to-date in the key demo, delivering its largest demo lead over
CBS in three seasons.
Last week was the second time in two consecutive weeks that Holt anchored the broadcast out of the studio, anchoring five consecutive Nightly News broadcasts live (Thurs., Sept. 7 - Mon., Sept. 11) from various Florida cities and co-anchoring a special edition of "TODAY" on Sunday, Sept. 10 to cover Hurricane Irma. Holt also anchored and contributed to the network's 12 special reports on the storm. On Friday night, he was recognized for a lifetime of achievement and service to the profession of electronic journalism by the Radio Television Digital News Association.
Due to the Labor Day holiday and the 2017 NFL Kickoff Game, Nightly News was rated three days last week (Tuesday, Sept. 5, Wednesday, Sept. 6 and Friday, Sept. 8.).
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