NBC NIGHTLY NEWS WITH LESTER HOLT won the key demo for the week of December 4, marking its 77th straight week as the #1 most-watched evening broadcast, according to Nielsen Media Research data. On Thursday and Friday, Holt anchored from the ground in southern California, as he reported on the state's wildfires, running into firefighters from his hometown of Rancho Cordova while on the ground in Ojai.
The broadcast continues its winning streak in the key demo, averaging 2.1 million A25-54 viewers and beating "ABC World News Tonight" by +112,000 viewers (+6%) and "CBS Evening News" by +727,000 viewers (+53%).
For 122 of the past 123 weeks, "Nightly News" is the most-watched among A18-49 viewers, averaging 1.4 million and topping
ABC by +102,000 viewers (+8%) and
CBS by +463,000 viewers (+48%).
9 million total viewers tuned in to "Nightly News" for the week of December 4. "Nightly News" bested "CBS Evening News" by +1.8 million total viewers (+26%).
"Nightly News" continues as the #1 most-watched evening newscast season-to-date in the key demo, delivering its largest demo lead over
CBS in four seasons.
The broadcast also continues to dominate the competition on social media with more followers on Facebook and a fourfold advantage in Twitter engagement compared to "CBS Evening News."
For the week of December 4, "Nightly News" was rated for four nights (Dec. 4, Dec. 5, Dec. 6, Dec. 8) due to Thursday Night Football.
For the latest from "Nightly News," follow the show on Facebook and on Twitter for the latest.
Comments
To post a comment, you must
register and
login.