With two primetime NFL games and the Monday and Tuesday finales of "The Voice" accounting for four of the week's top eight primetime programs on the Big 4 networks in both adults 18-49 and total viewers, NBC has dominated the ratings week of Dec. 12-18, winning among ABC, CBS, NBC and FOX in 18-49, total viewers and every other key ratings category and growing versus the same week last year in all those measure.
This is NBC's sixth consecutive weeklong win in 18-49 and fourth in a row in total viewers.
NBC also won the week counting entertainment programs only, and ranked #1 or tied for #1 among the Big 4, excluding sports, in every key demographic - adults, men and women 18-34, 18-49 and 25-54.
In both 18-49 and total viewers,
NBC claimed four of the week's top eight rankings among primetime shows on ABC, CBS,
NBC and Fox. In 18-49, rankings were: "Sunday Night Football," #1; "Thursday Night Football," #2; Tuesday's finale of "The Voice," #5; and Monday's "Voice," tied for #7. Also finishing within the top 25 were Tuesday's "Voice" encore recap, tied for #12; Wednesday's "A
SATURDAY NIGHT LIVE Christmas Special," tied for #14; and Wednesday's "A Pentatonix Christmas Special," tied for #21. Rankings exclude sports pre- and post-game shows..
The Buccaneers-Cowboys "Sunday Night Football" telecast ranked #1 among all Big 4 primetime programs last week in every key ratings measure.
Season to date,
NBC ranks #1 among ABC, CBS,
NBC and
FOX in adults 18-49 and every other key demographic.
In total viewers,
NBC is running within just 468,000 persons of #1 CBS, cutting the year-ago
CBS margin (+1.499 million) by more than two-thirds.
Counting only entertainment programs season to date (excluding live news and sports),
NBC ranks #1 among the Big 4 networks in adults 18-49 and is also #1 in adults 25-54, adults 18-34 and every key adult-female demo.
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