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NBC CHICAGO P.D. Retains 93% of Lead-In in Key Demo

By: Mar. 20, 2014
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"Chicago P.D." (1.4/4 in 18-49, 5.7 million viewers overall from 10:01-11 p.m. ET) retained 93% of its 18-49 lead-in from "SVU" and was up versus lead-in in total viewers. From its first half-hour to its second, "Chicago P.D." held steady in adults 18-49 (1.4 rating vs. a 1.4) and adults 25-54 (1.9 vs. 1.9), and was up 7% in women 18-49 (1.6 vs. 1.5),despite the 10 p.m. hour. L+3 Time-Shifting: Last week's "Chicago P.D." grew in L+3 by 42% in 18-49 (to a 2.28 from a 1.61) and by more than 2.1 million viewers (8.0 million vs. 5.8 million).

"Law & Order: Special Victims Unit" (1.5/4 in adults 18-49, 5.6 million viewers overall from 9-10:01 p.m. ET) held steady or built in rating from half-hour to half-hour in every key category, including gains of 5% in adults 25-54 (to a 2.0 rating from a 1.9), 9% in women 25-54 (2.5 vs. 2.3) and 11% in total viewers (5.9 million vs. 5.3 million). "SVU" built on its lead-in by 25% in adults 18-49 and 31% in total viewers (5.6 million vs. 4.3 million). L+3 Time-Shifting: The prior Wednesday's "SVU" grew by 43% in L+3 versus these L+SD figures in 18-49 (to a 2.36 rating from a 1.65).

"Revolution" averaged a 1.2/4 in adults 18-49 and 4.3 million viewers overall from 8-9 p.m. ET. "Revolution" is currently retaining 92% of last week's 18-49 rating (1.2 vs. 1.3) and 93% of last week's overall viewership (4.300 million vs. 4.626 million ). L+3 Time-Shifting: The prior week's "Revolution" grew by 49% in L+3 versus these L+SD figures (to a 1.94 rating from a 1.30).


In Late-Night Metered Markets Wednesday Night:

In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 3.1/8; CBS's "Late Show with David Letterman," 2.2/5 with an encore; and ABC's "Jimmy Kimmel Live," 1.8/5.

In the 25 markets with Local People Meters, adult 18-49 results were: "Tonight," 1.2/6; "Late Show," 0.5/2 with an encore; and "Jimmy Kimmel Live," 0.6/3.

From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.2/4 in metered-market households and a 0.3/2 in 18-49 in the Local People Meters.

From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.5/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.1/4). In the 25 markets with Local People Meters, "Late Night" (0.7/4 in 18-49) topped "Late Late Show" (0.3/2).

At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.9/4 in metered-market households and a 0.4/3 in adults 18-49 in the 25 markets with local people meters.


NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.



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