MSNBC Tops Primetime with Presidential Candidate Events
By: Tyler Peterson Mar. 31, 2016
MSNBC's night of four candidate events scored big in the ratings Wednesday night, beating both Fox News and CNN in the demo and topping CNN among total viewers for the 8-11pm daypart.
MSNBC's "Place for Politics" special coverage also handily beat CNN at 8pm and 9pm in both A25-54 and total viewers with the news-making Trump town hall hosted by Chris Matthews and Rachel Maddow's long-form interview with Hillary Clinton respectively.
The evening also included a town hall with John Kasich moderated by Chuck Todd at 7pm and Rachel Maddow's extended interview with Bernie Sanders at 10pm.
This big night comes on the heels of MSNBC's recording setting growth in the first quarter of 2016. This quarter was the highest for the network in over three years.
Wednesday, March 30
| 8-11 PM AVERAGE | MSNBC | CNN | FOX |
| A25-54 (000) | 400 | 340 | 391 |
| TOTAL VIEWERS (000) | 1582 | 996 | 2201 |
| 8pm: Trump Town Hall | MSNBC | CNN | FOX |
| A25-54 (000) | 428 | 299 | 400 |
| TOTAL VIEWERS (000) | 1692 | 996 | 2201 |
| 9pm: Clinton/Maddow | MSNBC | CNN | FOX |
| A25-54 (000) | 441 | 345 | 372 |
| TOTAL VIEWERS (000) | 1692 | 970 | 2262 |
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