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MATCH GAME Opener on ABC Spikes 44% from Its Finale to 2nd-Highest-Ever Rating

By: Jan. 05, 2017
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With the return of its 8:00-10:00 p.m. comedies to original for the first time in 3 weeks and the season premiere of "Match Game" at 10:00 p.m., ABC won the opening Wednesday of 2017 in Adults 18-49 (1.7/6), beating FOX with "Lethal Weapon"/"Star" by 13% (1.5/5) and first-run lineups on NBC by 21% (1.4/5) and on CBS by 42% (1.2/4). The Net delivered Wednesday's Top 4 TV shows in the key young adult sales demo with "Modern Family" (2.3/8), "The Goldbergs" (1.9/7), "Speechless" (1.7/6) and "black-ish" (1.7/6), respectively. "Modern Family" was the most watched TV show overall on the night (7.5 million). In addition, ABC's comedies ranked No. 1 in each half-hour of the 2-hour block in Adults 18-49.

Season to date, ABC is up on Wednesday in viewers, young adults and by double digits across all key Men demos: Total Viewers (+16%), Adults 18-49 (+4%), Men 18-34 (+17%), Men 18-49 (+15%) and Men 25-54 (+16%). In fact, ABC is delivering a 5-year high on the night in Total Viewers and matching 5-year highs with Men 18-49 and Men 25-54 - since Fall 2011.

At 8:00 p.m., ABC's "The Goldbergs" increased from its last original in Total Viewers (+8% - 6.7 million vs. 6.2 million) and Adults 18-49 (+12% - 1.9/7 vs. 1.7/7) with its most watched telecast since its season premiere and a 7-week high in young adults - since 9/21/16 and 11/16/16, respectively.

At 8:30 p.m., ABC's "Speechless" rose from its most recent original in Total Viewers (+4% - 5.7 million vs. 5.5 million) and Adults 18-49 (+6% - 1.7/6 vs. 1.6/6) to deliver its best numbers in 6 weeks - since 11/16/16.

At 9:00 p.m., ABC's "Modern Family" gained over its last original in Total Viewers (+10% - 7.5 million vs. 6.8 million) and Adults 18-49 (+15% - 2.3/8 vs. 2.0/7) to mark a best-since-premiere number in viewers and an 8-week high in young adults - since 9/21/16 and 11/9/16, respectively.

In the 9:30 p.m. half-hour, ABC's "black-ish" built on its most recent original in Total Viewers (+7% - 5.9 million vs. 5.5 million) and Adults 18-49 (+6% - 1.7/6 vs. 1.6/5) to its most watched telecast since its season opener and matching a 12-week high in young adults - since 9/21/16 and 10/12/16, respectively.

At 10:00 p.m., ABC's 2nd season premiere of "Match Game" spiked 44% from its season 1 finale in Adults 18-49 (1.3/5 vs. 0.9/3 on 9/1916) to earn its 2nd-highest-ever rating, behind only its first season debut in June (on 6/26/16).

Photo credit: ABC/ Heidi Gutman



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