Lifetime's highly-anticipated scripted series UnREAL (#UnREALTV), starring Shiri Appleby (Girls) and Constance Zimmer (House of Cards, Entourage), will premiere Monday, June 1, at 10pm ET/PT. This provocative drama, that gives a fictitious behind-the-scenes glimpse into the chaos surrounding the production of a dating competition program, makes its world premiere today at SXSW at 3:30pm CT in the Vimeo theater in the Austin Convention Center. UnREAL was created by Marti Noxon (Girlfriends Guide to Divorce, Mad Men, Buffy the Vampire Slayer) and Sarah Gertrude Shapiro. It was inspired by Shapiro's 2013 SXSW award-winning independent short film Sequin Raze.
Set against the backdrop of the hit dating competition show Everlasting, UnREAL is led by flawed heroine Rachel Goldberg (Appleby), a young producer whose sole job is to manipulate her relationships with, and among, the contestants to get the vital dramatic and
OUTRAGEOUS footage that the program's dispassionate executive producer, Quinn King (Zimmer), demands. What ensues is an eye-opening look at what happens in the
OUTRAGEOUS world of unscripted television, where being a contestant can be
VICIOUS and being a producer a whole other reality.
UnREAL also stars Craig Bierko (Damages) as Everlasting's eccentric creator, Chet; and Freddie Stroma (Pitch Perfect) as the dating show's handsome and intelligent suitor, Adam Cromwell. Josh Kelly (One Life to Live) plays Jeremy, a cameraman who is Rachel's ex-boyfriend, while Siobhan Williams (Black Box) is Lizzie, Jeremy's current fiancée and on-set makeup artist. Everlasting's contestants include Grace, portrayed by Nathalie Kelley (The Fast and the Furious), who immediately wins Adam's heart; Anna, played by Johanna Braddy (Shameless), who is classy and shrewd, with her eye on the prize; Faith, a sensitive and vulnerable tomboy from the South portrayed by Breeda Wool (Betas); and Mary, played by Ashley Scott (Jericho), a gorgeous single mom who has been unlucky in love. Arielle Kebbel (The Vampire Diaries) will guest star as Britney, a contestant who has no filter and isn't on Everlasting to make any friends.
UnREAL is produced by A+E Studios. Noxon executive produces while Shapiro serves as supervising producer. Sally DeSipio (Do Over) and Robert M. Sertner (Revenge) executive produce and Stacy Rukeyser (Twisted) co-executive produces. UnREAL is the first scripted series fully produced and distributed by A+E Studios. A+E Networks will handle global sales for UnREAL. Ten episodes have been ordered.
ABOUT A+E STUDIOS
A+E Studios is the studio unit of the award-winning global media company A+E Networks, LLC. A+E Studios creates, produces and distributes high quality scripted programming across all networks and platforms in the A+E Networks portfolio, including A&E(R) Network, Lifetime(R), History(R), LMN(R), FYI(TM), H2(R) and A&E IndieFilms(R). A+E Studios' slate of programming consists of scripted series, event series and movies, including The Returned for A&E Network, UnREAL for Lifetime and Texas Rising, Sons of Liberty(TM), and
HOUDINI for HISTORY, among others.
ABOUT LIFETIME
Lifetime is a premier female-focused entertainment destination dedicated to offering the highest quality original programming spanning scripted series, nonfiction series and movies. As a result of the network's aggressive programming strategy that has doubled the hours of its original programming, in 2014 the network reached its strongest ranking among the key Women 18-49 demo in six years and its youngest median age in 18 years. Lifetime Television(R), LMN(R), Lifetime Real Women(R) and Lifetime Digital(TM) are part of Lifetime Entertainment Services, LLC, a subsidiary of A+E Networks. A+E Networks is a joint venture of the Disney-ABC Television Group and Hearst Corporation.
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