LIVE WITH KELLY AND MICHAEL's Hallowen Special Marks Show's top Single-Day Telecast
By: Caryn Robbins Nov. 11, 2014
During the week of October 27, 2014, "LIVE with Kelly and Michael" scored new season highs, growing week to week by 7% in Households (3.1 rating vs. 2.9 rating), 6% in Total Viewers (4.067 million vs. 3.831 million) and 7% in Women 25-54 (1.5 rating vs. 1.4 rating). In fact, "LIVE" hit 34-week highs in Homes and Viewers and matched a 28-week best in Women 25-54 - since the weeks of 3/3/14 and 4/14/14, respectively.
Despite its early time periods with lower overall TV usage levels, "LIVE with Kelly and Michael" ran neck-and-neck with "Dr. Phil" as the week's No. 1 Syndicated talk show in Households (3.1 rating vs. 3.2 rating), with just 1-tenth of a rating point separating the two programs. "LIVE" also outdelivered 3rd place "Ellen" in Total Viewers (+6% - 4.067 million vs. 3.835 million) to rank as the 2nd-most-watched syndie talker for the 7th week in a row. Marking new season highs, Friday's Halloween show (on 10/31/14) was "LIVE's" highest-rated single telecast on any day in Households (3.6 rating), Total Viewers (4.833 million) and Women 25-54 (2.0 rating) since the show's post-Oscars broadcast in March -- since 3/3/14. In addition, "LIVE's Best Halloween Show Ever...Seriously" was the show's strongest Halloween special in 8 years in Homes and Total Viewers - since 2006. "LIVE with Kelly and Michael" grew over the year-ago week (3.0 rating and 3.972 million on w/o 10/28/13) in Households (+3%) and Total Viewers (+2%), up year over year in all 9 weeks of its season. In fact, "LIVE" is up by 4% in Homes and 6% in Viewers from the start of last season to deliver its strongest performance in 7 years - since the 2007-08 season.Comments
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