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Kumail Nanjiani-Hosted SATURDAY NIGHT LIVE Hits Season High in 18-49

By: Oct. 17, 2017
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The Oct. 14 telecast of SATURDAY NIGHT LIVE has generated the show's best Week 3 rating in adults 18-49 in four years and second-biggest Week 3 overall viewership in nine years, trailing over that span only last year's election-fueled result, according to official-national "live plus same day" figures from Nielsen Media Research. The 18-49 rating is also a season high for "Saturday Night Live."

With a telecast hosted by Kumail Nanjiani and featuring musical guest P!nk, this week's "Saturday Night Live" averaged a 2.01 rating in adults 18-49 and 7.001 million viewers overall.

The 2.01 rating is the highest for the third "SNL" original telecast of a season since Oct. 12, 2013, when an episode with host Bruce Willis and musical guest Katy Perry scored a 2.09.

The Oct. 14 edition, which aired live coast to coast (11:30 p.m. ET, 8:30 p.m. PT) and counted viewers from 11:30 encores in western markets, generated the show's second-biggest overall audience for Week 3 since Sept. 27, 2008, when the episode hosted by Anna Faris and featuring musical guest Duffy, averaged 7.854 million.

Over that nine-year span, the only bigger result for a Week 3 "SNL" came with last year's edition, hosted by Emily Blunt and featuring musical guest Bruno Mars (7.016 million viewers on Oct. 15, 2016).

Note that "Saturday Night Live" will add significant viewership via time-shifting and VOD. Last season's 21 originals grew by +60% in adult 18-49 rating and +3.406 million persons or +44% in total viewers nationally going from "live plus same day" Nielsens to "live plus seven day" figures.

That season's average 11.071 million viewers in L+7 made 2016-17 the show's most-watched season in 23 years, "SNL's" best since 1993-94 (11.320 million). The 3.51 average in L+7 adults 18-49 rating nationally made it the show's best season in that demo in seven years (since the 2009-10 season, a 3.51).



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