IFC's hit comedy series, PORTLANDIA attracted a strong week two audience on Friday, January 13, 10-10:30 pm, et/pt, building on the successful performance of the series' second season debut on Friday, January 6. Highlights of episode two include:
· 643,000 total viewers, up +26% over premiere
· 504,000 A18-49, up +29% over premiere
In addition, the episode ranks #1 for percent of playback growth among all original primetime shows on cable over the past two weeks among households, total viewers and A18-49.
"We're extremely proud of this show and how Fred's and Carrie's comedic sensibilities resonate so strongly with our viewers and align with our brand," said Jennifer Caserta, executive vice president & general manager of IFC. "This show grew throughout season one, attracted a passionate fan base and is unlike anything else on the comedy landscape."
"Portlandia is a truly unique comedy that defines our vision for IFC," said Evan Shapiro, president of IFC. "We're very thankful to work with Broadway Video on the show, and so proud that it has found such a great audience."
About IFC
IFC creates and champions authentic, original content that is "Always On. Slightly Off." Since 1994, IFC has cultivated television programming that challenges the conventions of storytelling. Today, IFC continues to embrace content with an indie perspective. Original series - headlined by brand-defining scripted and sketch comedy - air alongside an extraordinary collection of films and cult TV shows. Long and short-form original content inspired by music, web, gaming, animation, news, and culture is available on multiple platforms. IFC provides viewers access to must-see festivals and events around the country, like the Film Independent's Spirit Awards and SXSW. IFC.com features exclusive video, podcasts, blogs, news and reviews cultivated and written by industry experts. The network's On Demand offering, IFC Free, gives fans the opportunity to watch select content from IFC whenever they want. IFC is owned and operated by AMC Networks Inc.
About AMC Networks Inc.
Dedicated to producing quality programming and movie content for more than 30 years, AMC Networks Inc. (Nasdaq: AMCX) owns and operates several of the most popular and award-winning brands in cable television. AMC, IFC, Sundance Channel, WE tv, and IFC Films produce and deliver distinctive, compelling and culturally relevant content that engages audiences across multiple platforms. The company also operates AMC/Sundance Channel Global, an international programming business, and AMC Networks Broadcasting & Technology, a full-service network programming origination and distribution company.
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