Hollywood in Pixels has announced October 5th 2017 as the date of its annual Silver Pixel Awards, celebrating digital innovation in Hollywood Film Marketing. The event will be held at the Facebook Playa Vista headquarters.
This year's event will recognize the achievements of Doug Neil, Executive VP of Digital Marketing at Universal Pictures, whose outstanding contribution to digital marketing will be celebrated at the awards. Neil has been with the studio since 2006, after spending his formative digital years working on entertainment business at AOL. He is responsible for some of the most impressive digital film campaigns in recent years, including the Fast & Furious, Despicable Me, and Pitch Perfect franchises.
Last year's Hollywood in Pixels event saw over 200 of digital Hollywood's leaders - studio digital marketing executives, heads of digital entertainment creative agencies, as well as digital platforms and media - gather to celebrate the achievements digital pioneer Dwight Caines, responsible for some of the most trailblazing entertainment campaigns of the digital era.
Bettina Sherick, Founder of Hollywood In Pixels, Inc, comments:
"We have a vibrant and passionate digital culture here in Hollywood, and yet our opportunities to come together as a community and acknowledge our leaders in this space are few. As we plan the event to recognize Doug Neil's achievements, as well as celebrate over two decades of digital innovation in Hollywood, the excitement we are feeling from our sponsors and past attendees is truly wonderful. We are looking forward to a festive evening."
"Hollywood in Pixels' recognition of digital campaigns helps to memorialize the changing dynamics of film marketing," remarked Doug Neil, "I'm honored to be recognized at this year's event."
This year's Silver Pixel Awards are presented with thanks to Title Sponsors, Facebook and Variety, Gold Sponsors, Snapchat, Google, BuzzFeed, and Fullscreen, Silver Sponsors Hulu, Think Jam, and Raben Media, as well as contributions from sponsors Tenor, Spotify, ESPN, Oath, Viacom, Maxus, Home Brew, Unfold Agency, and The Museum of the Moving Image. Production services are graciously provided by Live Media Group.
Every year, the Silver Pixel Awards will honor groundbreaking campaigns from the past that set a new path in the evolution of digital marketing. This year, past Silver Pixel honorees will select the campaigns that will be bestowed awards at this year's ceremony. Campaigns that were completed through 2007 are eligible for recognition.
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About Hollywood in Pixels: Hollywood In Pixels, Inc. is a non-profit organization dedicated to preserving the seminal digital campaigns that have helped transform the way Hollywood markets films for generations to come.
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