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Golden Globes Is #1 Entertainment Show Of 12/31-1/6 Week

By: Jan. 08, 2019
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Golden Globes Is #1 Entertainment Show Of 12/31-1/6 Week  Image

NBC has finished #2 for the primetime ratings week of Dec. 31-Jan. 6 in adults 18-49 and total viewers, and ranks #1 among the Big 4 networks excluding sports in every key ratings measure, according to "live plus same day" viewership figures from Nielsen Media Research.

Sunday's "76th Annual Golden Globe Awards" ranked as the #1 entertainment telecast of the week in 18-49 and total viewers and was joined in the 18-49 top 10, excluding sports, by Thursday's premiere of "The Titan Games" (#6) and Monday's primetime portion of "NBC's New Year's Eve" (#8).

Season to date, NBC ranks #1 among ABC, CBS, NBC and FOX in adults 18-49, adults 25-54, adults 18-34, all key adult-female demographics and men 25-54 (tie). In total viewers, NBC is running within just 43,000 persons of #1 CBS (8.549 million vs. 8.592 million), NBC's closest position to #1 in total viewers at this point in the season in 19 years, since NBC led at this time in 1999.

Weekly ratings are "live plus same day" figures from Nielsen Media Research unless otherwise noted. Season-to-date ratings are averages of "live plus seven day" data except for the two most recent weeks, which are "live plus same day."

Week 15 Averages

Adult 18-49 Rating, "live plus same day," Dec. 31-Jan. 6

Fox...2.3

NBC...1.9

ABC...0.9

CBS...0.7

CW...0.2

Total Viewers

Fox...7.9 million

NBC...7.4 million

CBS...5.6 million

ABC...4.1 million

CW...0.6 million

Season-to-Date Averages

Adult 18-49 Rating, "Most Current"

NBC...2.1

Fox...1.9

CBS...1.4

ABC...1.2

CW...0.5

Total Viewers

CBS...8.6 million

NBC...8.5 million

Fox...6.6 million

ABC...5.4 million

CW...1.4 million

NBC highlights for the week of Dec. 31-Jan. 6:

Monday

NBC ranked #2 in primetime among the Big 4 networks in adults 18-49, total viewers and all other key measures (including a tie in women 18-34).

The NBC NEWS SPECIAL "A Toast to 2018!" (0.9 rating in 18-49, 1.3 rating in 25-54, 4.6 million viewers overall from 8-10 p.m. ET) maintained 100% of the prior comparable special two years ago in 18-49 (0.9 versus 0.9 on Saturday, Dec. 31, 2016), was up +18% in 25-54 (1.3 vs. 1.1) and up +23% in total viewers (4.6 million vs. 3.7 million). "A Toast" increased from its first half-hour to its fourth by +38% in adults 18-49 (from a 0.8 rating to a 1.1), +36% in adults 25-54 (1.1 to 1.5) and +18% in total viewers (4.3 million to 5.0 million).

"NBC's New Year's Eve" (1.3 rating in 18-49, 5.4 million viewers overall from 10-10:58 p.m. ET) grew +30% versus NBC's timeslot average last season in 18-49 (1.3 vs. 1.0, L+SD non-sports) and by +18% in total viewers (5.395 million vs. 4.585 million). The special increased from its first half-hour to its second by +25% in adults 18-49 (from a 1.2 rating to a 1.5) and +10% in total viewers (5.1 million to 5.7 million).

Tuesday

An encore telecast of "Ellen's Game of Games" (1.0 rating in 18-49, 4.4 million viewers overall from 10-11 p.m. ET) was the #1 Big 4 telecast of the night in adults 18-49, ranking #1 in the hour among the Big 4 versus Fox's original "Lethal Weapon" in adults 18-49.

A rebroadcast of "This Is Us" (0.4 rating in 18-49, 2.3 million viewers overall from 9-10:01 p.m. ET) ranked #2 among the Big 4 networks in the timeslot in total viewers.

An encore "New Amsterdam" averaged a 0.3 rating in 18-49 and 2.0 million viewers overall from 10:01-11 p.m. ET.

Wednesday

A rebroadcast of "Chicago Med" (0.6 rating in 18-49, 4.2 million viewers overall from 8-9 p.m. ET) maintained 100% of the prior week's encore in 18-49 (0.6 vs. 0.6 at 9 p.m.) and ranked #2 in the hour in total viewers.

An encore telecast of "Chicago Fire" (0.6 rating in 18-49, 3.7 million viewers overall from 9-10 p.m. ET) retained 100% of the previous week's rebroadcast in 18-49 (0.6 vs. 0.6 at 8 p.m.).

An encore "Chicago P.D." (0.5 rating in 18-49, 3.7 million viewers overall from 10-11 p.m. ET) finished #2 in the hour among ABC, CBS and NBC in adults 25-54 and total viewers, behind only CBS' original "Criminal Minds."

Thursday

NBC won the night in adults 18-49, marking the network's first Thursday win ever on a night without sports that included competition from an original "Big Bang Theory" on CBS.

The debut of "The Titan Games" (1.8 rating in 18-49, 6.5 million viewers overall from 8-10 p.m. ET) scored NBC's top results in the timeslot in 18-49, excluding sports, in nearly two years, since March 2, 2017 (2.0) and in total viewers since July 13, 2017 (6.6 million). "Titan" jumped by +157% over NBC's season average in the Thursday, 8-10 p.m. timeslot in 18-49 (1.8 vs. 0.7, L+SD non-sports) and by +3.6 million persons or +127% in total viewers (6.5 million vs. 2.9 million) and won the timeslot in adults 18-49 and most other key demos. In men 18-49, it was the second-highest-rated NBC primetime entertainment telecast of the season behind only the "This Is Us" season premiere (1.74 vs. 1.81). L+3: "The Titan Games" grew by +21% in 18-49 going from L+SD to L+3 (1.79 to 2.16) and +1.0 million viewers overall (6.5 million to 7.5 million).

The sixth season premiere of "The Blacklist" (0.9 rating in 18-49, 4.2 million viewers overall from 10-11 p.m. ET) increased by +13% last season's finale in 18-49 (0.9 vs. 0.8 from 8-9 p.m. on Wednesday, May 16), while also growing by +13% versus NBC's season average in the Thursday, 10-11 p.m. timeslot in 18-49 (0.9 vs. 0.8, L+SD non-sports), with a +9% gain in total viewers (4.154 million vs. 3.813 million). "Blacklist" tied for #1 in the timeslot among ABC, CBS and NBC in adults 18-49. L+3: "Blacklist" increased by +74% in 18-49 (0.85 to 1.48) and more than +3.1 million viewers overall (4.2 million to 7.3 million) going from L+SD to L+3 Nielsens.

Friday

An encore of Thursday's season premiere of "The Blacklist" averaged a 0.4 rating in 18-49 and 2.8 million viewers overall from 8-9 p.m. ET.

The Friday debut of "The Blacklist" (0.6 rating in 18-49, 3.9 million viewers overall from 9-10 p.m. ET) grew +0.1 of a point or +20% versus NBC's season average in the Friday, 9-10 p.m. timeslot in 18-49 (0.6 vs. 0.5, L+SD non-sports) and +1.2 million persons or +44% in total viewers (3.9 million vs. 2.7 million). L+7: Last season "The Blacklist" increased by +72% in 18-49 rating this season going from L+SD to L+7 (0.93 to a 1.60) and more than +2.9 million viewers overall (5.7 million to 8.6 million). When projected 35-day linear and non-linear viewing was added, the "Blacklist" 18-49 rating grew to a 2.09, a +125% increase over the show's 0.93 in L+SD. Upscale: Last season, "The Blacklist" generated a strong upscale audience, indexing at a 129 among adults 18-49 living in homes with $100K+ incomes (100 represents an average concentration of those homes).

"Dateline NBC" (0.5 rating in 18-49, 0.7 in adults 25-54, 3.1 million viewers overall from 10-11 p.m. ET) maintained or increased its rating from its first half-hour to its second in every key ratings category. L+3: The previous original Friday "Dateline" increased by +28% in 18-49 (0.80 to 1.02) and +930,000 viewers overall (4.6 million to 5.5 million) going from L+SD to L+3 Nielsens. L+7: Friday's "Dateline" is growing by +42% this season in 18-49 rating (from a 0.62 to a 0.88) and +1.2 million viewers overall (3.6 million to 4.8 million) going from L+SD to L+7. Upscale: Friday's "Dateline" is delivering a solid upscale audience, indexing at a 116 among adults 18-49 in $100K+ homes. Among adults 18-49 with four or more years of college, Friday's "Dateline" is indexing at a 113.

Sunday

NBC dominated Sunday night in every key measure with "The Golden Globe Awards" and 7-7:54 p.m. ET overrun coverage of Philadelphia Eagles-Chicago Bears NFC Wild Card Playoff football.

"The 76th Annual Golden Globe Awards," hosted by Sandra Oh and Andy Samberg (5.2 rating in adults 18-49, 18.6 million viewers overall from 8-11:12 p.m.) grew +4% year to year in 18-49 (5.2 vs. 5.0) and retained 98% of last year's total-viewer average (18.6 million vs. 19.0 million). In total viewers, it's the #1 most-watched primetime telecast, excluding news and sports, in 10 months, since March's Academy Awards (26.6 million on March 4). In 18-49, it's primetime's top-rated entertainment telecast in more than nine months, since the premiere of "Roseanne" last March 27 (5.2), and it equals the high since THE MARCH 4 Academy Awards (6.9). This year's "Globes" telecast more than quadrupled NBC's non-sports average in the timeslot last season in 18-49 (5.2 vs. 1.1, L+SD) and is up +13.5 million persons in total viewers (18.6 million vs. 5.1 million). The telecast also hit a five-year high among men 18-49 with a 5.0 rating among those males, best for the event since a 5.1 in 2014.



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