A winning performance by GLEE, the sizzling season premiere of HELL'S KITCHEN and two strong nights of SO YOU THINK YOU CAN DANCE led FOX to a solid second-place finish last week among Adults 18-49, Adults 18-34 and Teens amidst the NBA Finals and NHL Stanley Cup Finals. In fact, FOX claimed four of the week's Top 7 programs (originals, excluding sports).
FOX was white-hot on Tuesday with the season premiere of HELL'S KITCHEN and an original GLEE, leading the network to a nightly win among Adults 18-49, Adults 18-34 and Teens.
· The season premiere of HELL'S KITCHEN posted a 2.9/10 among Adults 18-49 and showed gains versus last year's premiere of +4% among Adults 18-49, +27% among Adults 18-34, +18% in Teens and +2% among Total Viewers.
· At 9p GLEE delivered a 3.9/11 among Adults 18-49, its highest rated telecast ever without an American Idol lead-in among Adults 18-49 and Total Viewers (9.0 Mil). GLEE was the highest rated program of the night among Adults 18-49, Adults 18-34 and Teens.
· This Spring, GLEE has outperformed its prior season originals average (Wed 9p) by +48% among Adults 18-49, +39% among Adults 18-34, +58% among Teens and +60% among Total Viewers.
On Wednesday, FOX won the night among Adults 18-49, Total Viewers, Adults 18-34, Teens and all key demos with SO YOU THINK YOU CAN DANCE, which posted a 2.8/9 for the night among Adults 18-49. SO YOU THINK YOU CAN DANCE was the second highest rated program of the night among Adults 18-49 (behind NBC's America's Got Talent) and the highest among Adults 18-34.
Thursday's SO YOU THINK YOU CAN DANCE auditions delivered a 3.3/11 for the night among Adults 18-49 and posted the show's highest ratings of the season (both Fall and Summer) among Adults 18-49, Total Viewers, Adults 18-34 and Teens.
· Compared the previous week's premiere on Thursday 5/27/10, SO YOU THINK YOU CAN DANCE grew +10% among Adults 18-49, +7% among Adults 18-34, +17% among Teens and +6% in Total Viewers.
· Summer-to-date SO YOU THINK YOU CAN DANCE shows impressive gains compared to its Fall'09 average on Tue/Wed, increasing +25% among Adults 18-49, +24% among Adults 18-34, +58% among Teens and +31% in Total Viewers.
09/10 FOX Dramas: Live + 7 in Adults 18-49
Comparing Live+Same Day vs. Live + 7 ratings (now available through 5/23/10), FOX's dramas have shown significant increases among Adults 18-49 including:
09/10 Season thru 5/23 Live+Same Day Adults 18-49 Live + 7 Adults 18-49 % Change
24 2.9/7 3.6/9 +24%
Human Target 2.4/7 2.9/8 +21%
House 4.1/11 5.0/13 +22%
Lie to Me 2.5/6 2.9/7 +16%
Glee 3.5/9 4.3/11 +23%
Bones 2.6/8 3.2/9 +23%
Fringe 2.2/6 2.9/7 +32%
Dollhouse 0.8/3 1.2/4 +50%
09/10 FOX Dramas: Live +7 in Total Viewers
Comparing Live+ Same Day vs. Live + 7 ratings (now available through 5/23/10), FOX's dramas have shown significant increases among Total Viewers including:
09/10 Season thru 5/23 Live+Same Day P2+ (Mil.) Live + 7 P2+ (Mil.) % Change
24 9.3 11.0 +18%
Human Target 8.2 9.6 +17%
House 10.9 12.8 +17%
Lie to Me 6.9 8.0 +16%
Glee 8.2 9.8 +20%
Bones 9.3 10.7 +15%
Fringe 5.9 7.6 +29%
Dollhouse 2.2 3.0 +36%
Weekly Program Rankers
FOX had 6 of the Top 20 programs among Adults 18-49: GLEE (No. 3), SO YOU THINK YOU CAN DANCE-THU (No. 5), HELL'S KITCHEN (No. 8 tie), SO YOU THINK YOU CAN DANCE-WED (No. 10), FAMILY GUY (No. 17 tie) and AMERICAN DAD (No. 20 tie).
FOX had 8 of the Top 20 programs among Adults 18-34: GLEE (No. 3), SO YOU THINK YOU CAN DANCE-THU (No. 4), SO YOU THINK YOU CAN DANCE-WED (No. 5 tie), HELL'S KITCHEN (No. 7), FAMILY GUY (No. 9), AMERICAN DAD (No. 10 tie), CLEVELAND SHOW (No. 13 tie) and THE SIMPSONS (No. 18 tie).
FOX had 8 of the Top 20 programs among Teens: GLEE (No. 3), SO YOU THINK YOU CAN DANCE-THU (No. 7), FAMILY GUY (No. 8), SO YOU THINK YOU CAN DANCE-WED (No. 9), THE SIMPSONS (No. 10 tie), AMERICAN DAD (No. 10 tie), CLEVELAND SHOW (No. 14) and HELL'S KITCHEN (No. 16 tie).
FOX had 3 of the Top 20 programs in Total Viewers: GLEE (No. 11), SO YOU THINK YOU CAN DANCE-THU (No. 12) and SO YOU THINK YOU CAN DANCE-WED (No. 19).
Week 5/17-5/23/10: Live+7
NIGHTLY AND PROGRAM HIGHLIGHTS - MAY 31 - JUNE 6, 2010
MONDAY
8:00-9:00 LIE TO ME (RS): (A18-49: 0.9/3, 3.3 Mil Total Viewers)
9:00-10:00 GOOD GUYS (RS): (A18-49: 0.9/2, 3.0 Mil Total Viewers)
8:00-10:00 FOX PRIME: (A18-49: 0.9/3, 3.1 Mil Total Viewers)
At 8p an encore LIE TO ME (0.9/3) followed by an encore THE GOOD GUYS at 9p (0.9/2) ranked No. 4 in their respective hours among Adults 18-49 and Adults 18-34.
FOX ranked No. 4 for the night among Adults 18-49 and Adults 18-34.
TUESDAY
8:00-8:59 HELL'S KITCHEN: (A18-49: 2.9/10, 6.2 Mil Total Viewers)
8:59-10:00 GLEE: (A18-49: 3.9/11, 9.0 Mil Total Viewers)
8:00-10:00 FOX PRIME: (A18-49: 3.4/10, 7.6 Mil Total Viewers)
With the season premiere of HELL'S KITCHEN and an original GLEE, FOX won the night among Adults 18-49, Adults 18-34 and Teens.
The season premiere of HELL'S KITCHEN posted a 2.9/10 among Adults 18-49 and showed gains versus last year's premiere of +4% among Adults 18-49 (2.9/10 vs. 2.8/10), +27% among Adults 18-34 (2.8/10 vs. 2.2/8), +18% in Teens (1.3/5 vs. 1.1/5) and +2% among Total Viewers (6.2 vs. 6.1 Mil.)
HELL'S KITCHEN ranked No. 2 in its 8p hour among Adults 18-49 (tie) and No. 1 in Adults 18-34 and Men 18-49.
At 9p GLEE posted a 3.9/11 among Adults 18-49, its highest rated telecast ever without an American Idol lead-in among Adults 18-49 and Total Viewers (9.0 Mil). GLEE was the highest rated program of the night among Adults 18-49, Adults 18-34 and Teens.
GLEE substantially outperformed its average last Fall with originals, increasing +18% among Adults 18-49 (3.9/11 vs. 3.3/9), +17% among Adults 18-34 (4.2/13 vs. 3.6/11), +33% among Teens (3.2/11 vs. 2.4/9) and +23% in Total viewers (9.0 vs. 7.3 Mil.)
This Spring, GLEE has outperformed its prior season originals average (Wed 9p) by +48% among Adults 18-49 (4.9/13 vs. 3.3/9), +39% among Adults 18-34 (5.0/15 vs. 3.6/11), +58% among Teens (3.8/13 vs. 2.4/9) and +60% among Total Viewers (11.7 vs. 7.3 Mil.)
GLEE ranked No. 2 in its hour among Adults 18-49 and No. 1 in Adults 18-34 and Teens.
WEDNESDAY
8:00-10:00 SO YOU THINK YOU CAN DANCE (P): (A18-49: 2.8/9, 7.4 Mil Total Viewers)
SO YOU THINK YOU CAN DANCE posted a 2.8/9 for the night among Adults 18-49 and was the second highest rated program of the night among Adults 18-49 (behind NBC's America's Got Talent) and the highest among Adults 18-34.
FOX won the night among Adults 18-49, Total Viewers, Adults 18-34, Teens and all key demos.
THURSDAY
8:00-10:00 SO YOU THINK YOU CAN DANCE: (A18-49: 3.3/11, 8.7 Mil Total Viewers)
SO YOU THINK YOU CAN DANCE posted 3.3/11 for the night among Adults 18-49 and posted its highest ratings of the season (both Fall and Summer) among Adults 18-49, Total Viewers, Adults 18-34 and Teens.
Compared to the previous week's premiere on Thursday 5/27/10, SO YOU THINK YOU CAN DANCE grew +10% among Adults 18-49 (3.3/10 vs. 3.0/10), +7% among Adults 18-34 (3.2/11 vs. 3.0/11), +17% among Teens (2.1/8 vs. 1.8/7) and +6% in Total Viewers (8.7 vs. 8.2 Mil.)
SO YOU THINK YOU CAN DANCE also showed impressive gains versus Wednesday's telecast, increasing +18% among Adults 18-49 (3.3/11 vs. 2.8/9) and +7% among Adults 18-34 (3.2/11 vs. 3.0/11), +24% among Teens (2.1/8 vs. 1.7/7) and +18% in Total Viewers (8.7 vs. 7.4 Mil.)
Summer-to-date SO YOU THINK YOU CAN DANCE shows impressive gains compared to its Fall'09 average on Tue/Wed, increasing +25% among Adults 18-49 (3.0/10 vs. 2.4/7), +24% among Adults 18-34 (3.1/11 vs. 2.5/8), +58% among Teens (1.9/7 vs. 1.2/5) and +31% in Total Viewers (8.1 vs. 6.2 Mil.)
FOX ranked No. 2 for the night (behind ABC's NBA Finals Game 1) among Adults 18-49, Total Viewers, Adults 18-34 and Teens and won the night among all key women demos.
FRIDAY
8:00-9:00 PAST LIFE : (A18-49: 0.6/2, 2.0 Mil Total Viewers)
9:00-10:00 HOUSE (RP): (A18-49: 0.8/3, 2.2 Mil Total Viewers)
8:00-10:00 FOX PRIME: (A18-49: 0.7/3, 2.1 Mil Total Viewers)
At 8p, PAST LIFE posted a 0.6/2 and ranked No. 4 in its time period among Adults 18-49 and No. 2 (tie) among Adults 18-34.
At 9p, a HOUSE encore delivered a 0.8/3 ranking No. 4 among Adults 18-49 and No. 3 among Adults 18-34 (tie).
FOX ranked No. 4 for the night among Adults 18-49 and Adults 18-34.
SATURDAY
8:00-8:30 COPS : (A18-49: 1.3/6, 3.8 Mil Total Viewers)
8:30-9:00 COPS (R): (A18-49: 1.5/6, 4.4 Mil Total Viewers)
9:00-10:00 AMERICA'S MOST WANTED: (A18-49: 1.4/5, 4.6 Mil Total Viewers)
8:00-10:00 FOX PRIME: (A18-49: 1.4/6, 4.3 Mil Total Viewers)
COPS at 8p and a COPS encore at 830p each ranked No. 1 in their respective half hours among Adults 18-49, Adults 18-34, Total Viewers and all key demos.
At 9p, AMERICA'S MOST WANTED ranked No. 1 in its hour among Adults 18-49 (tie) and all male key demos.
FOX ranked No. 1 for the night on a total primetime basis among Adults 18-49 (tie) and all male key demos.
SUNDAY
7:00-7:30 TIL DEATH: (A18-49: 0.8/3, 2.2 Mil Total Viewers)
7:30-7:59 SONS OF TUCSON (P): (A18-49: 0.7/2, 1.9 Mil Total Viewers)
7:59-8:31 SIMPSONS (R): (A18-49: 1.6/5, 3.8 Mil Total Viewers)
8:31-9:00 CLEVELAND SHOW (R): (A18-49: 1.6/5, 3.6 Mil Total Viewers)
9:00-9:30 FAMILY GUY (R): (A18-49: 2.0/6, 4.6 Mil Total Viewers)
9:30-10:00 AMERICAN DAD (R): (A18-49: 1.9/5, 4.2 Mil Total Viewers)
7:00-10:00 FOX PRIME: (A18-49: 1.4/4, 3.4 Mil Total Viewers)
FOX aired encores of THE SIMPSONS (1.6/5 among Adults 18-49), THE CLEVELAND SHOW (1.6/5), FAMILY GUY (2.0/6) and AMERICAN DAD (1.9/5). At 7p TIL DEATH (0.8/3) was followed by the time period premiere of SONS OF TUCSON (0.7/2).
FOX ranked No. 3 for the night among Adults 18-49 and No. 2 among Adults 18-34 and Teens.
MAY 31 - JUNE 6, 2010
TOTAL PRIMETIME
ADULTS 18-49 ADULTS 18-34 VIEWERS (Mil)
FOX 2.0/6 FOX 1.9/7 FOX 5.1
ABC 2.6/8 ABC 2.3/8 ABC 7.2
CBS 1.4/4 CBS 0.8/3 CBS 6.6
NBC 1.9/6 NBC 1.5/5 NBC 5.7
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