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Fox Up Year-Over-Year in Adults 18-49

By: Oct. 15, 2013
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Driven by ratings gains on key nights, FOX was the only network to show growth (+14%) last week Versus the same week last year in Adults 18-49. FOX also posted year-over-year growth among Adults 18-34 (+11%) and Total Viewers (+23%), and ranked No. 1 on four nights (Weds, Thurs, Friday, Sat) among Adults 18-34 last week.

Key highlights:

· On Monday, FOX was the only broadcast network to deliver year-over-year gains, up +60% from the same night last year (1.5/4 on 10/8/12).

· On Tuesday, New Girl was the night's highest-rated comedy in Adults 18-49 and was the highest-rated program overall among Adults 18-34. In addition, new comedy Brooklyn Nine-Nine grew from the previous week while DADS held steady.

· A special tribute episode of Glee (2.9/8) delivered the show's highest Adults 18-49 rating for an original since the premiere of last season. It also grew +81% from the previous week (1.6/5), +61% over its prior two telecast average this season (1.8/5), and +21% from the comparable telecast last year (2.4/7 on 9/27/12).

· Friday's MasterChef Junior (1.4/5) increased +8% from the previous week (1.3/5) and led the network to rank No. 1 for the night among Adults 18-34.

· Saturday's ALCS GAME 1: TIGERS vs. RED SOX (1.9/7) gave FOX a victory on the night, ranking No. 1 among Adults 18-49, Total Viewers and all key demos.

· FOX ranked No. 2 in Sunday prime among the broadcast 7-nets with an NFL OVERRUN and ALCS GAME 2: DETROIT/BOSTON (2.4/6), which increased +26% in Adults 18-49 from the prior night's ALCS GAME 1 (1.9/7) and +50% from the NLCS 2012 GAME 2 on FOX last year (1.6/4).

Overall, FOX had:

· 3 of the Top 20 programs among Adults 18-49: Glee (No. 10), Sleepy Hollow (No. 12) and FOX MLB ALCS GAME 2 (No. 19).

· 8 of the Top 20 programs among Adults 18-34: Glee (No. 5), New Girl (No. 8), Sleepy Hollow (No. 9), FOX MLB ALCS GAME 2 (No. 13), THE X FACTOR-Wed. (No. 14), The Mindy Project (No. 17 tie), THE X FACTOR-Thurs. (No. 17 tie) and Bones (No. 20).

· 5 of the Top 20 programs among Teens: Glee (No. 3), THE X-FACTOR-Wed. (No. 6), Sleepy Hollow (No. 12 tie), THE X FACTOR-Thu. (No. 12 tie) and FOX MLB ALCS GAME 2 (No. 15).



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