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FOX NFC Playoff Game is Week's No. 1 Primetime Program

By: Jan. 15, 2013
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With the NFC Playoff Game (Green Bay vs. San Francisco) and the returns of its Tuesday comedies and Sunday ANIMATION DOMINATION block, FOX ranked No. 2 among Adults 18-49 and No. 1 among Adults 18-34 and Teens. FOX's NFC Playoff Game was the No. 1 program overall last week across all demographics.

For the week, FOX had:

- 4 of the Top 20 programs among Adults 18-49: FOX NFC PLAYOFF- SAT (No. 1), Family Guy (No. 9 tie), AMERICAN DAD (No. 16 tie) and The Simpsons (No. 16 tie).

- 6 of the Top 20 programs among Adults 18-34: FOX NFC PLAYOFF- SAT (No. 1), Family Guy (No. 4), AMERICAN DAD (No. 6), Bob's Burgers (No. 7 tie), The Simpsons (No. 7 tie) and New Girl (No. 13).

- 6 of the Top 20 programs among Teens: FOX NFC PLAYOFF- SAT (No. 1), Family Guy (No. 2), AMERICAN DAD (No. 4 tie), The Simpsons (No. 7 tie), Bob's Burgers (No. 9) and Raising Hope (No. 13 tie).

- 1 of the Top 20 programs among Total Viewers: FOX NFC PLAYOFF- SAT (No. 1).


Nightly and Program Highlights

MONDAY
8:00-9:00 Bones (R): (A18-49: 0.9/2, 4.3 Mil Total Viewers)
9:00-10:00 THE MOB DOCTOR: (A18-49: 0.9/2, 3.3 Mil Total Viewers)
8:00-10:00 FOX PRIME: (A18-49: 0.9/2, 3.8 Mil Total Viewers)

FOX aired an encore Bones (0.9/2) and an original The Mob Doctor (0.9/2) on Monday night.

TUESDAY
8:00-8:30 RAISING HOPE: (A18-49: 1.7/5, 3.7 Mil Total Viewers)
8:30-9:00 BEN AND KATE: (A18-49: 1.2/3, 2.4 Mil Total Viewers)
9:00-9:30 NEW GIRL: (A18-49: 2.0/5, 3.8 Mil Total Viewers)
9:30-10:00 THE MINDY PROJECT: (A18-49: 1.5/4, 2.9 Mil Total Viewers)
8:00-10:00 FOX PRIME: (A18-49: 1.6/4, 3.2 Mil Total Viewers)

FOX's Tuesday comedies returned last week and gave FOX a nightly win among Adults 18-34 and Teens. New Girl was the highest rated program of the night in Adults 18-34 (2.2/6) and the highest rated comedy of the night in Adults 18-49 (2.0/5).

RAISING HOPE (1.7/5) posted the same Adults 18-49 rating as its last original (12/11/12) and was the highest rated program of the night in Teens (1.3/5).

BEN AND KATE delivered a 1.2/3, up +9% in Adults 18-49 versus its last original (1.1/3 on 12/4/12).

At 9pm, New Girl posted 2.0/5, the same as its last original in Adults 18-49 (12/11/12). In fact, New Girl outperformed NBC's Go On in head to head competition in the 9p half hour by +33% in Adults 18-49 (2.0/5 vs. 1.5/4).

THE MINDY PROJECT closed the night with a 1.5/4, even with its last original (12/11/12) in the core adult demographic. The Mindy Project outperformed NBC's The New Normal in head to head competition in the 9:30p half hour by +15% in Adults 18-49 (1.5/4 vs. 1.3/3).

WEDNESDAY
8:00-10:00 STARS IN DANGER (S): (A18-49: 1.3/4, 3.3 Mil Total Viewers)

FOX aired the special Stars In Danger: The High Dive (1.3/4) and ranked fourth on Wednesday night.

THURSDAY
8:00-9:00 Mobbed (S): (A18-49: 1.2/3, 3.2 Mil Total Viewers)
9:00-10:00 Glee (R): (A18-49: 0.7/2, 2.0 Mil Total Viewers)
8:00-10:00 FOX PRIME: (A18-49: 0.9/3, 2.6 Mil Total Viewers)

On Thursday, FOX aired a special Mobbed (1.2/3), up +9% from the previous week, followed by an encore Glee (0.7/2).

FRIDAY
8:00-9:00 Kitchen Nightmares (R): (A18-49: 1.0/3, 2.5 Mil Total Viewers)
9:00-10:00 FRINGE: (A18-49: 0.8/2, 2.4 Mil Total Viewers)
8:00-10:00 FOX PRIME: (A18-49: 0.9/3, 2.5 Mil Total Viewers)

On Friday, an encore Kitchen Nightmares posted a 1.0/3 among Adults 18-49. Fringe followed at 9pm with a 0.8/2 in Adults 18-49.

SATURDAY
7:30-8:24 NFL DIVISIONAL PRE-GAME (S): (A18-49: 1.0/3, 3.2 Mil Total Viewers)
8:24-8:30 NFL DIVISIONAL KICK-OFF (S): SUSTAINED
8:30-11:36 NFL DIVISIONAL GAME (GREEN BAY & SAN FRANCISCO (S): (A18-49: 11.1/30, 30.9 Mil Total Viewers)

8:00-11:00 FOX PRIME: (A18-49: 9.6/26, 27.1 Mil Total Viewers)

On Saturday, FOX won the night and posted the network's highest rated Saturday night in two years among Adults 18-49 and Total Viewers (since 1/15/11).

SUNDAY
7:00-7:29 Bob's Burgers (RS): (A18-49: 0.9/2, 2.1 Mil Total Viewers)
7:29-7:59 THE CLEVELAND SHOW: (A18-49: 1.3/3, 2.7 Mil Total Viewers)
7:59-8:31 THE SIMPSONS: (A18-49: 2.4/6, 5.0 Mil Total Viewers)
8:31-9:00 BOB'S BURGERS: (A18-49: 2.3/5, 4.4 Mil Total Viewers)
9:00-9:31 FAMILY GUY: (A18-49: 3.2/7, 6.0 Mil Total Viewers)
9:31-10:00 AMERICAN DAD: (A18-49: 2.4/6, 4.8 Mil Total Viewers)
7:00-10:00 FOX PRIME: (A18-49: 2.1/5, 4.2 Mil Total Viewers)

Airing against The Golden Globes on NBC and CBS' huge AFC Divisional Playoffs over-run, FOX ranked third on Sunday night in Adults 18-49, Adults 18-34 and Teens.

A Bob's Burgers encore (0.9/2) was followed by an original The Cleveland Show (1.3/3) which held steady with its last original on 12/16/12. At 8pm The Simpsons posted a 2.4/6. From 8:30-10pm FOX's animated comedies were all up from their prior season averages: Bob's Burgers (2.3/5, +10% vs. 2.1/5), Family Guy (3.2/7, +10% vs. 2.9/7) and AMERICAN DAD (2.4/6, +4% vs. 2.3/5).



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