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E!'s Royal Wedding Coverage Delivers 111 Million Total Engagements Across TV, Digital and Social Platforms

By: May. 21, 2018
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E!'s Royal Wedding Coverage Delivers 111 Million Total Engagements Across TV, Digital and Social Platforms  Image

E!'s comprehensive multi-platform coverage of the royal wedding between Prince HARRY and Meghan Markle delivered 111 million total engagements across TV, digital and social platforms. E!'s linear coverage for the event yesterday, which included "Live from the Royal Wedding" and "Royal Wedding Rundown," garnered 5.1 million total unique viewers (P2+).

Across all digital platforms, E! delivered 105 million engagements with royal wedding coverage outperforming all other events of 2018. E! ranked #1 in social engagement for royal wedding coverage with nearly 20 million likes/comments/shares, beating out all other entertainment news competitors (People, TMZ, ENTERTAINMENT TONIGHT etc). E! also delivered 53.2 million social video views driven significantly by Instagram stories and videos.

The success of E!'s royal wedding coverage comes on the heels of a record-breaking, biggest week ever earlier in the month with 68.3 million social engagements, driven largely by Met Gala content across Instagram, Facebook and Twitter.

E! News' coverage and analysis of the royal wedding will continue this week across all platforms.



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