Elementary posted its second-best live + 3-day viewer lift (behind its season premiere) and matched its series-best adult 18-49 and adult 25-54 lifts, according to Nielsen ratings for Thursday, Oct. 10.
Elementary added + 4.05m viewers (13.11m from 9.06m, +45%), +1.6 rating points in adults 25-54 (4.3 from 2.7, +59%) and +1.3 in adults 18-49 (3.2 from 1.9, +68%). Elementary improved its live + same day advantage over "Scandal" from +50,000 to +1.10 million viewers.
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