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Disney XD's STAR WARS REBELS Concludes With A Season-Best Performance Across Key Demographics

By: Mar. 13, 2018
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Disney XD's STAR WARS REBELS Concludes With A Season-Best Performance Across Key Demographics  Image

The epic 90-minute conclusion of Disney XD's "Star Wars Rebels" (Monday, March 5, 2018, 8:30 p.m. EST) soared over the prior week's 1-hour penultimate episode in Total Viewers (+46% - 673,000 vs. 460,000), Boys 2-11 (+47% - 81,000/0.4 rating vs. 55,000/0.3 rating), Boys 6-11 (+47% - 63,000/0.5 rating vs. 43,000/0.4 rating), Tweens 9-14 (+44% - 108,000/0.4 rating vs. 75,000/0.3 rating), Boys 9-14 (+63% - 88,000/0.7 rating vs. 54,000/0.4 rating), Kids 6-14 (+42% - 135,000/0.4 rating vs. 95,000/0.3 rating) and Boys 6-14 (+51% - 109,000/0.6 rating vs. 72,000/0.4 rating).

"Star Wars Rebels" kicked off its finale with the first of its two back-to-back episodes (8:30 p.m. and 9:00 p.m.) marking the series' strongest telecast of the season in Total Viewers (688,000), Boys 2-11 (84,000/0.4 rating), Boys 6-11 (64,000/0.5 rating), Tweens 9-14 (118,000/0.5 rating), Boys 9-14 (97,000/0.8 rating), Kids 6-14 (146,000/0.4 rating) and Boys 6-14 (119,000/0.6 rating).

On digital platforms, "Star Wars Rebels" generated 2.4 million video starts on the Disney XD App + DisneyNOW and over 3.2 million VOD transactions during its final season.

During 4Q17, "Star Wars Rebels" reached 6.5 million Total Viewers, including 1.4 million Kids 6-11, 1.0 million Boys 6-11 and 2.5 million Adults 18-49.

Source: The Nielsen Company, Live + 3, U.S. ratings, 3/5/18. Reach: NPower, 9/25/17-12/31/17, 6-minute qualifier. Omniture: App: Rentrak: VOD, 10/15/17-3/5/18.



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