Disney XD's GAMER'S GUIDE TO PRETTY MUCH EVERYTHING Debuts to Record-Setting Numbers

The premiere of "Gamer's Guide to Pretty Much Everything" was Disney XD's #1 series debut in the network's over 15-year history (includes Toon Disney) among its primary demographic, Boys 6-11 (398,000/3.3 rating), the network's #2 live-action series premiere ever among Boys 2-11 (442,000/2.2 rating) and its #3 live-action launch of all time in Total Viewers (976,000), Kids 6-11 (522,000/2.2 rating) and Kids 2-11 (583,000/1.5 rating). "Gamer's Guide" won its half hour among target Boys 2-11 and Boys 6-11 and placed a solid #2 in Kids 2-11 and Kids 6-11.

"Gamer's Guide" grew by solid margins in Live + 3 ratings: +9% in Total Viewers (976,000 vs. 898,000), +10% in Kids 6-11 (522,000 vs. 473,000) and +9% in Kids 2-11 (583,000 vs. 534,000).

"Kirby Buckets" (8:00 - 8:30 p.m.)

"Kirby Buckets" kicked off the night hitting over 8-month highs in Kids 6-11 (292,000/1.2 rating) and Kids 2-11 (319,000/0.8 rating) - since 11/3/14, 11/17/14 and 11/24/14, respectively - and garnered near 8-month highs in Total Viewers (542,000) and Boys 6-11 (204,000/1.7 rating - since 12/1/14.

"Lab Rats vs. Mighty Med" (8:30 - 9:30 p.m.)

The premiere of crossover special "Lab Rats vs. Mighty Med" ranked a dominant #1 in the hour across target Kids 6-11 (589,000/2.5 rating), Boys 6-11 (370,000/3.1 rating), Kids 2-11 (658,000/1.7 rating) and Boys 2-11 (420,000/2.1 rating) demographics and was the #3 original scripted cable TV series telecast in Total Viewers (1.247 million).

"Lab Rats vs. Mighty Med" delivered a 1-year "Lab Rats" high in Total Viewers and was the series' highest-rated telecast in close to 6 months across Kids 6-11, Boys 6-11, Kids 2-11 and Boys 2-11 - since 7/28/14 and 2/4/15, respectively.

The special stood as "Mighty Med's" #1 telecast of all time in Total Viewers and was its #2 telecast on record in Kids 6-11 and Kids 2-11.

"Lab Rats vs. Mighty Med" surged in Live + 3 ratings across the board, including by 16% in Total Viewers (1.247 million vs. 1.071 million), by 19% in Kids 6-11 (589,000 vs. 497,000) and by 17% in Kids 2-11 (658,000 vs. 561,000).

Disney XD is a basic cable channel and multi-platform brand showcasing a compelling mix of live-action and animated programming for kids age 6-11, hyper-targeting boys and transporting them into worlds full of humor, unexpected fun and inspiring action-filled adventures. Disney XD-branded content spans television, online, mobile and VOD platforms. The programming includes series, movies and short-form, as well as sports-themed programming developed with ESPN. In the U.S., Disney XD is seen on a 24-hour, advertiser-supported network that reaches nearly 80-million households via its basic cable and satellite affiliates. In total, there are 31 Disney XD channels available in 25 languages around the world.

Source: NTI, U.S. ratings, 7/22/15, Live + 3. Series premieres ranked among all Disney XD/Toon Disney premieres (10/2/00-7/22/15).

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