For the week of January 27, 2014, powered by encores of original movie "Cloud 9" and hit original series, specifically "Liv and Maddie," "I Didn't Do It" and "Austin & Ally," Disney Channel ranked as TV's #1 network for the 138th-consecutive week among both Kids 6-11 (538,000/2.3 rating) and Tweens 9-14 (484,000/2.0 rating) - dates back to week of 6/13/11.
Disney Channel has towered over
Nickelodeon by at least double digits for 117-straight weeks in Kids 6-11 (+18% - 538,000 vs. 455,000) and for the 119-consecutive weeks in Tweens 9-14 (+65% - 484,000 vs. 293,000) - dates back to week of 11/7/11 and 10/24/11, respectively.
In Prime,
Disney Channel ranked as cable TV's #1 network for the 455th-consecutive week among Kids 6-11 (828,000/3.5 rating - 8+ years) and 191st-straight week among Tweens 9-14 (739,000/3.1 rating - 3+ years).
Friday's encore of original movie "Cloud 9" (8:00 - 9:40 p.m.) ranked as the week's #1 cable TV telecast in Kids 6-11 (1.11 million/4.6 rating) and Tweens 9-14 (895,000/3.7 rating). Overall,
Disney Channel aired the week's Top 8 cable TV telecasts in Tweens 9-14 and 8 of the Top 10 live-action cable TV telecasts in Kids 6-11.
24-Hour
Disney Junior channel
24-hour
Disney Junior channel ranked as TV's #1 preschool-dedicated Total Day network for the 44th-straight week among Total Viewers (464,000), Kids 2-5 (235,000/1.5 rating) and Boys 2-5 (127,000/1.6 rating) - each week since reporting public ratings on 4/1/13 - for the 27th in Girls 2-5 (107,000/1.4 rating) and 32nd in Women 18-49 (95,000).
Disney Junior channel delivered the week's Top 3 series across preschool-exclusive networks in Kids 2-5 and the Top 8 telecasts (Top 5 below) in the target demo:
Disney Junior channel defeated
Nick Jr. for the 44th-consecutive week in Kids 2-5 (+69% - 235,000 vs. 139,000) and Boys 2-5 (+81% - 127,000 vs. 70,000) - every week since reporting ratings publicly - for the 27th-straight week in Girls 2-5 (+55% - 107,000 vs. 69,000), 32nd in Women 18-49 (+48% - 95,000 vs. 64,000) and for the 43rd time in the prior 44 weeks in Total Viewers (+55% - 464,000 vs. 299,000 -
Nick Jr. tied for #1 during week of 6/3/13).
Disney Junior channel more than tripled Sprout across the board: Total Viewers (+216% - 464,000 vs. 147,000), Kids 2-5 (+256% - 235,000 vs. 66,000), Girls 2-5 (+234% - 107,000 vs. 32,000), Boys 2-5 (+285% - 127,000 vs. 33,000) and Women 18-49 (+206% - 95,000 vs. 31,000).
Source: NTI, U.S. ratings. Week of 1/27/14-2/2/14, Live + Same Day; Pre-K series ranks based on regularly scheduled series. Streaks include ties based on rating.
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