With live + 7-day ratings lift, CBS moved into a tie with NBC in adults 18-49 while maintaining first place finishes in viewers and adults 25-54 during the third week of the season, according to Nielsen live + 7-day ratings for the week of Oct. 5 - Oct. 11.
Among adults 18-49,
CBS added +0.6 rating points (2.7 from 2.1, +29%), tying
NBC after trailing in live plus same day ratings (2.1 vs. 2.2).
CBS had the largest viewers lift among all the networks, adding +2.15m (12.47m from 10.32m, +21%).
CBS increased its lead over
NBC (+0.2 from +0.1) in adults 25-54 (3.5) from live same day.
THE BIG BANG THEORY added +5.47m (20.87m from 15.40m, +36%) and
NCIS added +3.87m (20.74m from 16.87m, +23%) as both series passed "Sunday Night Football" (19.65m) as the week's top two broadcasts.
THE BIG BANG THEORY and
NCIS are the only scripted series to deliver 20 million or more viewers every week this season with live + 7-day ratings.
Image courtesy of CBS
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