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CBS is First in Ratings by Largest Margin of the Season

By: Nov. 08, 2011
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CBS has won week seven by nearly 5 million viewers, making it the largest margin of victory this season. 

CBS is Also First in Adults 18-49 and Adults 25-54

Ratings Fueled by All Program Genres, Including Season Highs for "The Big Bang Theory," "Rules of Engagement," "Blue Bloods" and "Survivor"

CBS's Saturday College Football Game Attracts 20 Million Viewers, the Network's Most-Watched College Game in 22 Years

Network Has the Top-Rated Broadcast in Adults 18-49 on Monday, Tuesday, Thursday, Friday and Saturday

CBS Up Across-the-Board Compared to Same Week Last Year and Season-to-Date

CBS First Season-to-Date in Viewers, Adults 18-49 and Adults 25-54

CBS placed first in viewers, adults 18-49 and adults 25-54, winning the week by nearly 5 million viewers, the largest margin of victory this season, according to Nielsen live plus same day ratings for the week ending Nov. 5.

For the week in viewers, CBS averaged a season high 12.96m, +4.78 million more viewers than second place FOX (8.18m), followed by ABC (8.07m) and (NBC 7.17m). Compared to the same week last year, CBS was up +11% in viewers.

For the week in key demographics, CBS was first in adults 18-49 (3.4/09) and adults 25-54 (4.4/11). Compared to the same week last year, CBS was up +10% in both adults 18-49 and adults 25-54.

Season-to-date, CBS is first in viewers (13.04m), adults 18-49 (3.5/09, tie) and adults 25-54 (4.5/11) with increases of +2% in both in viewers and adults 25-54 and +3% in adults 18-49 compared to last year.

CBS's weekly victories in viewers, adults 18-49 and adults 25-54 were spread across all nights and all genres and included season high ratings for several series.

Comedy

· THE BIG BANG THEORY posted Thursday highs in households (9.4/15), viewers (15.98m), adults 25-54 (6.8/18) and adults 18-49 (5.4/16) and matched its Thursday best adults 18-34 delivery (3.8/13).

· RULES OF ENGAGEMENT posted its best Thursday deliveries in households (6.9/11), viewers (11.81m) and adults 18-49 (3.7/10).

Drama

· BLUE BLOODS delivered its largest audience (12.73m) and best adult 18-49 rating 2.1/06) since its series premiere on Sept. 24, 2010. It also matched series highs in adults 25-54 (3.2/09).

Reality

· SURVIVOR posted its largest audience (11.95m) since Dec. 15, 2010, best adults 18-49 (3.6/10) rating since Dec. 8, 2010 and matched the season high adults 18-34 ratings (1.9/06).

Sports

· HOME DEPOT PRIME COLLEGE FOOTBALL (LSU vs. Alabama) scored an 11.5/20 in households with 20.01m viewers, 7.9/21 in adults 25-54, 7.2/21 in adults 18-49, 6.7/23 in adults 18-34, 10.4/27 in men 25-54, 9.3/27 in men 18-49 and 8.8/30 in men 18-34 from 8:00-11:39 PM. This was CBS's most-watched regular season college football game in 22 years (22.50m, Notre Dame-Miami on Nov. 25, 1989).

CBS was first in viewers on five nights and first in adults 18-49 on four nights. Additionally, CBS had the top-rated broadcast in adults 18-49 on Monday (TWO AND A HALF MEN), Tuesday (NCIS), Thursday (THE BIG BANG THEORY), Friday (BLUE BLOODS) and Saturday (HOME DEPOT PRIME COLLEGE FOOTBALL).

CBS had the week's top drama, comedy, news magazine and 20 million viewers for college football on Saturday night. NCIS was the week's #1 scripted program in viewers, #1 drama in both adults 25-54 and adults 18-49. THE BIG BANG THEORY was the week's #1 comedy in viewers and adults 25-54. 2 BROKE GIRLS was the week's top new program in viewers, adults 25-54 and adults 18-49.

 

 



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