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CBS Wins Thursday In Viewers And Demos For 3rd Consecutive Week

By: Oct. 08, 2010
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CBS won its third consecutive Thursday in viewers and key demographics as THE BIG BANG THEORY, $#*! MY DAD SAYS and THE MENTALIST won their respective time periods in these key ratings categories, according to Nielsen preliminary live plus same day ratings for Oct. 7.

At 8:00 PM, THE BIG BANG THEORY was first in households (7.6/13), viewers (12.49m), adults 25-54 (4.9/15), adults 18-49 (4.0/13) and adults 18-34 (2.8/10).

At 8:30 PM, $#*! MY DAD SAYS was first in households (6.0/10), viewers (9.78m), adults 25-54 (3.8/10) and adults 18-49 (2.8/09).

At 9:00 PM, CSI: CRIME SCENE INVESTIGATION was second in households (7.7/12), viewers (12.29m, -0.20 behind ABC), adults 25-54 (3.7/09) and averaged a 2.7/07 in adults 18-49.

At 10:00 PM, THE MENTALIST was first in households (8.9/16), viewers (14.29m), adults 25-54 (4.2/11) and adults 18-49 (3.0/09). Compared to last week, THE MENTALIST was up +2% in adults 25-54 (from 4.1/11) and even in adults 18-49. THE MENTALIST was Thursday's number one program in viewers.

For the night, CBS was first in households (7.8/13), viewers (12.57m), adults 25-54 (4.1/11) and adults 18-49 (3.0/09) for the third straight week.

 



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