News on your favorite shows, specials & more!

CBS Thursday Premieres Soar Even Higher With Live DVR Playback

By: Oct. 01, 2013
Get Access To Every Broadway Story

Unlock access to every one of the hundreds of articles published daily on BroadwayWorld by logging in with one click.




Existing user? Just click login.

CBS's Thursday premieres all soared with the inclusion of Live +3-day DVR playback, with The Big Bang Theory and Elementary both gaining more than four million viewers, according to Nielsen Media Research.

At 8:00 PM, the season premiere of The Big Bang Theory added +3.93m viewers (22.92m from 18.99m, +21%), +2.0 rating points in adults 25-54 (9.3 from 7.3, +27%), +1.8 rating points in adults 18-49 (7.3 from 5.5, +33%) from its live plus same day averages.

A special 8:30 PM broadcast of The Big Bang Theory added +4.23m viewers (24.67m from 20.44m, +21%), +2.1 rating points in adults 25-54 (10.1 from 8.0,+26%) and +1.8 rating points in adults 18-49 (7.9 from 6.1,+30%). This marks a series-best :ive +3-day lift for THE BIG BANG THEORY.

The series premiere of The Crazy Ones added +3.46m viewers (18.98m from 15.52m, +22%), +1.5 rating points in adults 25-54 (6.8 from 5.3,+28%) and +1.2 rating points in adults 18-49 (5.1 from 3.9, +31%).

The season premiere of Two and a Half Men added +2.32m viewers (13.91m from 11.59m, +20%), +1.0 rating points in adults 25-54 (5.1 from 4.1, +24%) and +0.8 rating points in adults 18-49 (3.7 from 2.9, +28%).

The season premiere of Elementary added +4.17m viewers (14.35m from 10.18m, +41%), +1.5 rating points in adults 25-54 (4.4 from 2.9, +52%) and +1.1 rating points in adults 18-49 (3.2 from 2.1, +52%). This was ELEMENTARY's best Live +3-day lift total in viewers and matched its best lift in adults 18-49.

For the night, CBS added +3.71m viewers (18.24m from 14.53m, +26%), +1.6 rating points in adults 25-54 (6.7 from 5.1, +31%) and +1.3 rating points in adults 18-49 (5.1 from 3.8, +34%).



Comments

To post a comment, you must register and login.



Videos